News

Kashi launches new GoLean cereal

BY Jason Owen

BATTLE CREEK, Mich. — Kashi today introduced Kashi GoLean Vanilla Graham Clusters cereal. The new cereal has 11 g of protein and 9 g of fiber, providing an alternative way to add protein to a daily diet and help achieve healthy lifestyle goals, the company stated.

A different spin on the original GoLean cereal, Kashi GoLean Vanilla Graham Clusters cereal has a blend of naturally sweetened fiber twigs with graham flavor, soy protein squares, Kashi 7 whole grain honey puffs and crunchy oat clusters lightly kissed with vanilla. This combination helps keep the consumer feeling full longer as part of a complete breakfast, the company stated.

"We believe that each morning brings new opportunities to make healthy choices, and eating the right amount of protein plays an important part in that," says Jeff Johnson, senior nutritionist and natural lifestyle expert at Kashi. "With as much protein as an egg, our latest GoLean cereal offers another tasty way to start the day and help keep your body at its best."

Vanilla Graham Clusters cereal is free of synthetic colors and artificial flavors, preservatives or sweeteners and contains no high fructose corn syrup. It’s now available at grocers and natural food retailers nationwide for a standard retail price of $3.99.


Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

News

Gillette Venus, Miranda Kerr invite women to ‘Step Up & Step Out’

BY Antoinette Alexander

NEW YORK — Procter & Gamble’s Gillette Venus is teaming up with model Miranda Kerr as she leads the Gillette Venus Step Up & Step Out Tour, a multi-city event to help women look great, feel confident and give back to a good cause.

Kerr kicked off the tour today in New York City as she becomes the first “goddess” to participate in the ultimate Venus experience with her walk down the Venus “blue” carpet. During the events, women will enjoy a shaving experience, try on the latest spring and summer fashions from Rent the Runway and show off their looks on the Venus “blue” carpet, where every step will equal a $1 donation to support Step Up Women’s Network.

Step Up Women’s Network is an organization dedicated to encouraging women and girls to reach their full potential.

The shaving brand is inviting women to step up their summer beauty routine with an onsite skin consultation and a spa-like shaving experience using a Venus Embrace razor and Satin Care Shave Gel, or the Venus & Olay razor. They can then try on leg-baring designer fashions provided by Rent the Runway, a website that enables women to rent designer dresses and accessories for special occasions for a fraction of the retail price. Once the look is complete, each woman will be able to step out onto the Venus “blue” carpet for the full Goddess experience, where a photographer will be snapping professional photos, highlighting her legs. The photos will be posted online at YouTube.com/GilletteVenus and can be shared and tagged through social networks.
 
There are two ways women will be able to step out and give back with Venus; for every step taken on the “blue” carpet and for every tweet using #stepup, Venus will donate $1 to Step Up Women’s Network, up to $25,000.

In addition to the event in New York City today, the Venus Step Up & Step Out experience will be held in the following locations: Atlantic Station in Atlanta on June 8; Lincoln Road in Miami on June 11; and The Grove in Los Angeles on June 20.
 


Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

News

Maybelline New York names Frida Gustavsson newest spokeswoman

BY Antoinette Alexander

NEW YORK — Maybelline New York has signed Swedish supermodel Frida Gustavsson to be the new face of the beauty brand.

She joins a roster of spokeswomen that includes Christy Turlington, Julia Stegner, Erin Wasson, Kemp Muhl, Shu-Pei Qin, Emily DiDonato, Jessica White and Charlotte Free.

"In addition to her stunning career on the fashion runways, Frida’s radiant beauty and positive energy are very inspirational. Her warm and optimistic personality perfectly embodies the Maybelline New York woman of today," stated Maybelline New York global brand president Damien Bertrand.

Frida will make her debut in print and television advertising campaigns for Maybelline New York in late 2013.

 

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES