HEALTH

Just In Case arriving in Canada’s London Drugs stores

BY Michael Johnsen

VANCOUVER, British Columbia — Canada’s London Drugs on Thursday announced it was picking up distribution of Cana International Distributing’s Just In Case — a fashion-centric compact that bridges beauty and sexual heath.

The JIC compact looks like a mirrored makeup compact and has a hidden compartment to hold condoms, the retailer stated.

"It doesn’t matter how many free condoms are dispersed. If a woman thinks she’ll be judged or embarrassed, she won’t carry them,” stated company co-founder Rachael Sudul. "Remember ‘Sex and the City’ when Carrie drops her purse on the sidewalk and was horrified as condoms spilled out in front of Big? We all collectively reacted and related to that scene."

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CDC experts spotlighted in ‘Killer Outbreaks’

BY Michael Johnsen

ATLANTA — The Centers for Disease Control and Prevention is participating in a new docudrama that debuts on Animal Planet beginning Friday at 9 p.m., the agency announced earlier this week.

Animal Planet has ordered six episodes of the new series “Killer Outbreaks.” Each episode features potentially deadly viruses and includes commentary from CDC experts and victims of the outbreaks. "Killer Outbreaks" began production in March 2010, and in total, producers interviewed 43 subject matter experts from across the agency.

The show takes what many CDC staff members do for a living and turns it into a thrilling docudrama. In this season, six episodes will cover anthrax, E.coli, hantavirus, rabies, West Nile virus, monkey pox, acinetobacter baumannii, salmonella, valley fever, meningococcal disease, severe acute respiratory syndrome, or SARS, and methicillin-resistant Staphylococcus aureus, or MRSA.

For an episode-by-episode synopsis, click here.

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Kotex encourages moms to initiate period conversation with new products

BY Allison Cerra

DALLAS — Kotex has introduced a new line of products designed specifically for tweens to help moms proactively talk to their daughters and guide them through an important “first.”

New U by Kotex Tween features pads and liners that are sized smaller to fit a tween’s body. The products also include an informational booklet on the inside that is aimed to help reduce the anxiety for moms and tweens during the conversation about menstruation, the company said.

“It’s so important for moms to establish an open communication line about health and feminine care with their daughters early on,” said Melissa Sexton, integrated marketing director of adult and feminine care at Kimberly-Clark. “We developed U by Kotex Tween after seeing a need for a product in the feminine care aisle that would support moms in approaching this challenging topic with their daughters.”

For more information about the new U by Kotex Tween products and to access more tips and tools, visit Kotex.com/Tween.

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