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Juicy Fruit unveils a ‘secret’

BY Allison Cerra

CHICAGO — Juicy Fruit said that it has expanded its sugar-free gum offerings with a new mystery-flavored gum.

Juicy Secret gum builds on the 2009 launch of Juicy Fruit’s foray into sugar-free treats with its pellet gum that it available in parent company Wrigley’s Big E-pak.

Juicy Secret will be available in a 15-stick slim pack nationwide.

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SunButter offers sunflower seed fans a new way to enjoy snack

BY Allison Cerra

FARGO, N.D. — A creamy, no-stir sunflower butter that is free of peanuts, tree nuts and gluten will be introduced nationally this month by Red River Commodities.

The company said it has expanded the SunButter line of products with its no-stir creamy butter that offers a distinctive robust sunflower seed flavor, but also features creamy texture akin to peanut butter, providing consumers with certain allergies the chance to enjoy a tasty treat without sacrificing their health.

The new no-stir product also makes it easier for the whole family, making less mess and more convenience for kids and parents alike.

One serving of SunButter offers 7-g of protein, and also has 1/3 less saturated fat, twice the fiber and more iron than typical peanut butter, Red River Commodities said.

Dan Hofland, Red River Commodities VP marketing, said "the new no-stir product … eliminates the barrier that some parents and kids have had using SunButter."

SunButter first was introduced to the market in 2003.

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Clorox discloses ‘ingredients inside’

BY Allison Cerra

OAKLAND, Calif. — Clorox is letting consumers know everything the company uses in its products.

Part of its Ingredients Inside program, Clorox identifies all preservatives, dyes and fragrances in its U.S. and Canadian cleaning, disinfecting and laundry products. Detailed information also can be accessed on Clorox’s Ingredients Inside Web page.

"We know how important it is to help people make informed choices about the products they use in and around their homes," said Clorox chairman and CEO Don Knauss. "This additional information about our products is a natural next step to take for our Ingredients Inside program as we continue to drive transparency and industry leadership in the area of product ingredient communication."

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