HEALTH

IOF reiterates importance of vitamin D use by adults

BY Michael Johnsen

NYON, Switzerland The International Osteoporosis Foundation on Monday released a new position statement around the importance of supplementing with vitamin D for older adults.

The objective of IOF’s statement — published in the leading bone journal Osteoporosis International — was to use and examine all available evidence to support new recommendations for optimal vitamin D status.

“Global vitamin D status shows widespread insufficiency and deficiency,” stated lead author Bess Dawson-Hughes of Tufts University. “This high prevalence of suboptimal levels raises the possibility that many falls and fractures can be prevented with vitamin D supplementation. This is a relatively easy public health measure that could have significant positive effects on the incidence of osteoporotic fractures.”

The best available clinical indicator of vitamin D status is serum 25OHD — vitamin D intake and effective sun exposure are the major determinants of this level. Serum 25OHD levels decline with aging.

The estimated average vitamin D requirement of older adults to reach a serum 25OHD level of 75 nmol/l (30ng/ml) is 20 to 25 µg/day (800 to 1000 IU/day). Intakes may need to increase to as much as 50 µg (2000IU) per day in individuals who are obese, have osteoporosis, limited sun exposure (in other words are housebound or institutionalised), or have malabsorption issues.

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Elations rewards baby boomer volunteer force

BY Michael Johnsen

CINCINNATI Elations recently announced the launch of the “Boomers Building a Better America” initiative, a program designed to reward baby boomers who are an active part of the volunteer force in the United States.

Former Olympic gymnasts and community activists, Nadia Comaneci and her husband Bart Conner, are kicking-off this program and will help choose the top projects pitched by boomers who will be awarded cash grants coupled with the expert advice, resources and tools to help them get their projects done. 

Spurred in part by the tight job market and down economy, baby boomers with altruistic goals are more and more volunteering in place of donating, Elations stated.

“Elations launched this campaign to help fuel this growing population of active volunteers, motivate more people to get involved and to recognize their efforts and the positive impact they are having on communities around the country,” said Michael Burton, Elations director of marketing.

For more about this program and to apply for the grants visit either Facebook.com/Elations or Elations.com. Three winners will be announced July 30.

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Quigley now ProPhase Labs

BY Michael Johnsen

DOYLESTOWN, Pa. Following its annual shareholders meeting held here last week, shareholders voted to change the name of the Quigley Corp. to ProPhase Labs Inc. The name change became effective as of Thursday, May 6. The new corporate Web site will be www.prophaselabs.com.

“The vote was a culmination and affirmation of more than a year of very hard work,” stated ProPhase CEO Ted Karkus. “The shareholder support for our team is very much appreciated. Our new identity sets the stage for a new growth phase for our company by improving our image with our important retailers as well as with investors.”

The roll-out of the corporate identity change to ProPhase Labs will occur over the next six-to-eight weeks, which will include a new corporate log and new packaging for Cold-Eeze and Kids-Eeze.

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