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Idaho potatoes declared heart-healthy food by American Heart Association

BY Allison Cerra

EAGLE, Idaho — The American Heart Association announced that fresh Idaho potatoes meet its criteria for saturated fat and cholesterol.

One medium Idaho potato (5.3 oz.) contains 110 calories and does not contain fat or cholesterol, according to the Idaho Potato Commission.

"For years, the IPC has been working hard to communicate to consumers that Idaho potatoes are an important part of a healthy, nutritious diet," IPC president and CEO Frank Muir. "We’re proud that the American Heart Association, a revered and incredibly important health organization, agrees with us. The heart-check mark is the perfect complement to our ‘Grown in Idaho seal,’ a guarantee to shoppers that they are buying high-quality potatoes."

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Starburst launches Contradictions Project

BY Allison Cerra

CHICAGO — Starburst has tapped "Glee" star Mark Salling to launch the Starburst Contradictions Project, which encourages consumers to embrace differences that make us unique.

As part of the partnership, Starburst is inviting Facebook users to contribute their own contradictions at Facebook.com/Starburst. Starburst will include each contributor’s name in its $250,000 donation to help fund music education programs — and thus celebrate contradictions through music — in schools across the nation through the VH1 Save The Music Foundation. The progress of the project will be housed on the Starburst Facebook page. Starburst said the campaign builds on the candy’s own contradiction: a solid confection that tastes like a liquid.

"Just like a bad boy with a soft side, contradictions exist in all of us and help make us who we are," Salling said. "Music is my way of celebrating life’s contradictions, which is why I joined the Starburst Contradictions Project."

Added Wrigley’s VP and general manager of U.S. confections, Michael Watt, "Starburst is thrilled to partner with the VH1 Save the Music Foundation and Mark Salling. Together through the Starburst Contradictions Project, we’re celebrating those contrasts that make each of us special and bringing attention to the importance of a music education that gives students a chance to explore another aspect of their multifaceted lives."

Click here for more information.

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J.M. Smucker boosts coffee portfolio

BY Allison Cerra

ORRVILLE, Ohio — J.M. Smucker said it has completed its acquisition of the coffee brands and business operations of Rowland Coffee Roasters, a privately owned, Miami-based company.

The company completed the $360 million transaction with cash on hand and borrowings under its existing credit facility. The transaction is expected to contribute approximately 5 cents per diluted common share to fiscal 2012 earnings, excluding one-time costs of the transaction, J.M. Smucker said.

Rowland Coffee’s products primarily are sold under the leading Hispanic Cafe Bustelo and Cafe Pilon brands, J.M. Smucker said.

J.M. Smucker sells products under the Folgers and Dunkin’ Donuts brands.

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