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HyDrive Energy introduces decaffeinated drink

BY Allison Cerra

RYE, N.Y. — HyDrive Energy is gearing up to debut its caffeine-free energy drink.

HyDrive Decaf is 100% caffeine- and taurine-free and contains 30 calories per 15.5-oz. bottle. The beverage is available in a Wild Peach variety.

HyDrive Energy products can be purchased in more than 30,000 retail locations in 44 states and retail for a suggested price range of $1.49 to $1.79 per bottle.

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Baileys Mudslide keeps consumers cool this summer

BY Allison Cerra

NEW YORK — R&A Bailey & Co. has introduced a ready-to-serve cocktail.

New Baileys Mudslide ready-to-serve mix touts the flavor of Baileys Irish Cream and is designed to take the hassle out of making summer cocktails, the company said. The mix is available for a limited time only in two sizes for a suggested retail price range of $12.99 to $19.99.

A recipe for creating the perfect Baileys Mudslide can be found here.

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New Energy-X chewing gum enters market

BY Allison Cerra

LOS ANGELES — Pacific Shore Holdings has added a caffeinated, sugar-free gum to its Energy-X portfolio.

New Energy-X chewing gum is available in a spearmint flavor and contains 55 mg of caffeine, the company said. The Energy-X line will expand to include a caffeinated gum that features 102 mg of caffeine and will be infused with green tea extract.

The company currently markets Energy-X lip balm products and is slated to launch an Energy-X protein power bar.

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