HEALTH

Healthy Mama launches full line of pregnancy-friendly OTC products

BY Michael Johnsen

NEW YORK — Healthy Mama on Monday announced the launch of their full line of pregnancy-friendly OTC products in Buybuy Baby stores. 

Healthy Mama is a complete brand developed to provide pregnant and nursing women with the safest solutions to such common ailments as aches and pains, lack of energy, nausea, indigestion, constipation and sleeplessness.

"The void in the market for pregnancy-safe remedies is gaping, and the information available to women on what products and ingredients are safe is confusing and often contradictory," stated Rachel Katz-Galatt, founder of Healthy Mama. "The abundance of misinformation fuels frustration and the possibility of women making misinformed choices, which could ultimately put their baby at risk. Healthy Mama has created this category innovation that will help make the shopping experience easier, more convenient and ultimately safer by bringing solutions to common pregnancy ailments all under one umbrella."

The healthy mama brand consists of seven products:

  • Shake That Ache! — Helps alleviate backaches, headaches, muscular aches and reduce fevers;
  • eaZZZe The Pain! — Helps relieve nighttime aches and pains;
  • Tame The Flame! — Mint-flavored chewable tablets help relieve acid indigestion and heartburn and provides 400 mg of elemental calcium;
  • Move It Along! — A gentle remedy for occasional constipation and relieves symptoms of irregularity;
  • Be Well Rounded! — A multivitamin with 17 vitamins and minerals plus 450 mg DHA enteric coated supplement;
  • Boost It Up! — Developed in collaboration with an OB-GYN and prenatal nutritionists, this caffeine-free energy and anti-nausea drink is rich in protein, B-vitamins, ginger, electrolytes and fiber; and
  • Make Mama Happy! — This kit includes Shake that Ache!, eaZZZe the Pain!, Move it Along! And Tame The Flame! packaged within a bedazzled pill case.

 

 

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HEALTH

Cockroaches, rodents common allergy and asthma triggers in the wintertime

BY Michael Johnsen

FAIRFAX, Va. — Cockroaches and rodents are common allergy and asthma triggers in the wintertime, according to a statement released Tuesday by the National Pest Management Association. 

Citing the Asthma and Allergy Foundation of America, NPMA reported that cockroach allergens are present in 63% of American homes and mouse allergens in 82%. The number of homes containing cockroach allergens increases to as many as 78% to 98%, respectively, in urban areas.

“The saliva, urine and fecal droppings from cockroaches and rodents contain allergen proteins known to elicit allergic reactions and asthma attacks,” stated Jorge Parada, medical advisor for the NPMA. “As cockroaches and rodents enter homes seeking shelter in preparation for the winter months, people with allergies and asthma are at a higher risk when coming in contact with these pests.”

 

 

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Legislation introduced to restore OTCs as eligible FSA expenses without a prescription

BY Michael Johnsen

WASHINGTON — U.S. Sens. Pat Roberts, R-Kan., and Mary Landrieu, D-La., on Tuesday introduced legislation that repeals a portion of Obamacare that prohibits people from using their medical savings account funds to buy over-the-counter medications. Under current law, plan participants may no longer use funds from these accounts to purchase OTC medications, unless they have a prescription for the medication.

“This prohibition takes away choice and flexibility from individuals about how to manage their health care expenses and adds yet another burden to physicians,” Roberts stated. “Rather than promoting cost-effectiveness and accessibility, this provision directs people to potentially more costly, less convenient, and more time-consuming alternatives.”

“We are encouraged by the Administration’s recent decision to permit FSA participants to roll over up to $500 from one year to the next, but we feel that more needs to be done to ensure that FSA and HSA users are not penalized by the medicine cabinet tax,” Scott Melville, president and CEO for the Consumer Healthcare Products Association stated in support of the legislation. “Thanks to the leadership of Sens. Roberts and Landrieu, there is now bipartisan, bicameral support for a change to the PPACA that would restore consumers’ rights to spend their FSA and HSA dollars on any medicine they need. When the president and leaders of both parties sit down to negotiate improvements to the PPACA, we believe this commonsense legislation should be at the top of their list.”

The legislation, S. 1647, repeals section 9003 of the Patient Protection and Affordable Care Act, restoring the ability of those participating in a medical savings account, such as a Flexible Savings Account, or other similar type of medical savings account, to use the funds to purchase OTC medications.

Nearly 50 million Americans participate in FSAs and other health savings accounts, Roberts noted.

On average, physicians say about 10% of office visits result from minor ailments which could be self-managed by patients, including by the use of OTC medicines. This amounts to over 40 million appointments each year that could be avoided with self-care, CHPA noted. A January 2012 study by Booz & Company estimated that OTCs provide $102 billion dollars in savings to our nation’s healthcare system every year. These benefits are realized through reduced doctor visits accounting for $77 billion of those savings and reduced drug costs accounting for $25 billion.

Companion legislation was introduced in the U.S. House of Representatives by Reps. Lynn Jenkins, R-Kan., and John Barrow, D-Ga.

The bill was cosponsored by Sens. Jim Inhofe, R-Okla., Orrin Hatch, R-Utah, Mike Enzi, R-Wyo., Johnny Isakson, R-Ga., Mike Johanns, R-Neb., and Dean Heller, R-Nev.

The bill is supported by the Health Choices Coalition, which represents physicians, consumers, retailers, manufacturers, pharmacies, pharmacists, patients, pharmacy benefit managers, small businesses and employers in an effort to stop the unintended consequences resulting from the PPACA restriction on OTCs.

 

 

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