Harris Teeter concerns itself with helping achieve ‘yourwellness’
Harris Teeter describes itself as “not just a grocery store,” but also “a wellness center.” The Matthews, N.C.-based supermarket retailer has taken big steps to provide a broader-than-usual menu of services that blend its pharmacy assets with its growing reach as a source of nutritional expertise.
Since 2006, Harris Teeter has built its health-and-wellness outreach on an integrated platform of services it markets as “yourwellness.” The program includes a free “yourwellness” e-newsletter, interactive online applications and “wellness” tags on products and shelves throughout the store to steer customers to foods that are heart-healthy, organic, sugar-free, low in sodium or fat, lactose-free or rich in calcium or vitamins. Customer advice and meal plans are provided by two nutritional experts.
Harris Teeter pharmacies offer the full range of modern retail prescription services — an opt-in automatic refill program, a Generic Prescription Savings Club that offers 90-day supplies of more than 300 me-too medicines for $9.99 and a new integrated pharmacy system that links all of the chain’s more than 120 pharmacies.
The “yourwellness” membership card provides customers with a broader menu of discounts on such healthcare services as eyeglasses, contact lenses, dental cleanings, X-rays, fillings, vitamins, hearing aids and diabetic supplies. The card is a three-tiered program, offering customers a choice of award levels.
Other services include follow-up calls within 48 to 72 hours after a child receives an antibiotic prescription, immunizations and the recent adoption of sophisticated electronic health record technology that gives both patients and pharmacists a real-time, easily accessed information platform.
Focus on healthcare value charts Giant Eagle flight path
Regional operator Giant Eagle always has pushed the envelope with new store concepts, as evidenced by its high-end Market District grocery brand and Giant Eagle Express, a convenience store/gas station replete with a wide offering of food items and a full-service, drive-through pharmacy.
That entrepreneurial tendency is replicated in the $8.2 billion grocer’s pharmacy department under the direction of VP pharmacy Randy Heiser. In fall 2009, Giant Eagle put into motion the first of its HBW (health/beauty/wellness) pilot tests — a new wellness format that helps bridge pharmacy and a more natural, wellness-oriented front end.
Led by corporate nutritionist Judy Dodd, Giant Eagle fields a staff of registered dietitians to help answer any food and nutrition questions that one of its 3.8 million Giant Eagle Advantage cardholders may have. “We look to [help those in our communities] by expanding upon the high-quality service found in our pharmacies, and by continuing to develop initiatives, such as our health and beauty care business, in-store retail health clinics and our group of skilled dietitians,” said Daniel Donovan, Giant Eagle spokesman.
Giant Eagle also is focused on delivering healthcare value to its customers with such offerings as the $4 generic prescription program and the free antibiotic initiatives. In summer 2010, Giant Eagle also began offering five commonly prescribed medications for the treatment of Type 2 diabetes — glimepiride, glipizide, glyburide, metformin and chlorpropamid — at no cost to patients.
Bristol-Myers Squibb, WuXi to open testing facility
SHANGHAI — Drug maker Bristol-Myers Squibb is opening a new testing facility in China under collaboration with a local company there, Bristol said Monday.
WuXi PharmaTech will build, equip and operate the 25,000-sq.-ft. lab in Shanghai to store and test stability samples and perform other services for Bristol.
“This new agreement expands our already productive relationship with Bristol-Myers Squibb, a valued customer for many years,” WuXi CEO and chairman Ge Li said. “We will continue to help them to improve their [research and development] productivity with our innovation-driven, cost-effective and fully integrated R&D service platform.”