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Hammonds expands Brittle line

BY Ryan Chavis

DENVER — Hammond’s Candies announced that it’s adding seven new flavors to its Brittle Crisps line. Consumers will now be able to choose from Maple Walnut, Jalapeno and Lime, Sea Salt Caramel Drizzle, Cayenne and Cashew, Coconut and Spice and Dark Chocolate Drizzle and Cashew.

"These are flavors that help translate traditional, delicious candies for modern audiences," said Andrew Schuman, Hammond’s president and CEO. "With the extension of our brittle line, we’re giving people new reasons to reach for and enjoy the candies they grew up with."

The company introduced its line of gourmet brittles and other nut candies in 2013. The new flavors will join the existing line, which includes Toffee Crunch, Chocolate Dipped and Toffee Crunch Cashew varieties. Brittles are packaged in 9-oz. re-sealable bags with a suggested retail price from $3.99 to $4.99.

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Online name-change service for brides gains distribution through Rite Aid

BY Michael Johnsen

WASHINGTON — MissNowMrs.com, an online name-change service created to simplify the name-change process for brides, on Tuesday announced a deal with Rite Aid making MissNowMrs.com gift cards available in nearly 4,600 Rite Aid locations nationwide. The MissNowMrs.com gift cards will sell for $29.95.

The MissNowMrs.com gift card provides brides the ability to use the site’s service to quickly help them fill out all the forms necessary to change their name. The website guides brides through a series of questions, uses their answers to auto-populate all of their state and U.S government name-change forms, as well as notification letters for all their creditors, and then supplies detailed filing instructions for each form/letter. "Time savings of up to 13 hours, outstanding customer service and ease of use has made MissNowMrs.com the leading name-change service for today’s busy brides," the company stated. "More than 200,000 women have made the switch from Miss to Mrs. using [the] service and many return to purchase MissNowMrs.com gift cards for friends and relatives." 

Brides and newlyweds can use MissNowMrs.com to change to their new surname, hyphenate with their husband’s name or take their maiden name as a middle name and change to their husband’s surname. MissNowMrs.com accommodates every legal name-change option based on marriage, so brides can decide which name-change option works best for them.

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Tiger Balm U.S. signs professional flatland BMX rider Terry Adams to endorsement deal

BY Michael Johnsen

HAYWARD, Calif. — Tiger Balm U.S. has formalized an endorsement deal with professional flatland BMX rider Terry Adams, the company announced Tuesday.

“I’m excited about the partnership with Tiger Balm because it’s a product I use and believe in," Adams said. "BMX riders train very hard and are always pushing themselves to extremes. It’s awesome to represent a brand that focuses on relieving muscle soreness and other aches and pains so I can ride hard every day.”

“We were excited to learn that Terry Adams is a big Tiger Balm fan,” said Kenneth Yeung, president Prince of Peace Enterprises, the sole licensed U.S. distributor for all Tiger Balm products. “The skills he has on a bike are amazing and he understands how to promote a product. We are confident that he will be a fabulous brand ambassador and enthusiast for Tiger Balm.”

Adams has been competing professionally in flatland BMX rider contests since he was 16 years old, and has become one of the sport’s most recognizable names. He has won dozens of championships during his 15-year career, including a Gold Medal from the X Games, and is a two-time winner of the sport’s Ride BMX Magazine’s “Number One Rider” Award.

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