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Half of all smart-device users have retail app

BY Michael Johnsen

As retailers strengthen mobile strategies, it is not surprising to find that half of surveyed consumers (49%) own a retailer app, according to a recent online survey of more than 600 AccentHealth viewers. Of those, as many as 77% report having an app for a pharmacy or mass merchandiser with a pharmacy.

To see more Patient Views, click here.

Patient Views is a new, exclusive consumer insights feature that appears in every edition of DSN magazine, as well as the daily e-newsletter DSN A.M. If you could ask 5,500 patients anything at all, what would it be? Send your questions to [email protected].

 

Source: AccentHealth. To view the demographic breakdown of participants, click here.

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Nearly one-quarter of telecommuters spend at least an hour shopping online while on the clock, survey finds

BY Alaric DeArment

WHITING, Ind. — People who work from home shop online more often, according to a new survey.

Conducted by Harris Interactive on behalf of CouponCabin, the survey found 69% of adults working from home shop online while on the clock, compared with 54% who do the same when working in an office. The online survey polled 2,047 adults between March 12-14, including 273 who work from home.

"Online shopping is one of the many interruptions that can lure workers away from their tasks, whether they’re at home or at their workplace," CouponCabin senior savings adviser Jackie Warrick said. "While taking a break now and then is necessary to remain productive, it’s important for workers to manage their time effectively and contribute to the success of their organization."

Of those who ever work from home, 24% spend an hour or more shopping online in an average week of telecommuting, compared with 13% who do the same when at their workplace. One reason is that 47% say they feel less likely to be caught shopping online when they telecommute.

 

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Reports: Google partners with Target in same-day delivery service

BY Alaric DeArment

NEW YORK — Google is looking to launch a competitor to Amazon Prime, according to published reports.

TechCrunch reported that Google was dogfooding a service called Google Shopping Express, which would offer same-day delivery from brick-and-mortar stores in the San Francisco Bay Area, but so far only to Google employees. Target, Nob Hill Foods and Babies’R’Us have been named as possible partners in the service, as well as five other stores in the area.

An email sent to TechCrunch from Google indicated that the company is currently attempting to keep the service quiet by instructing employees not to talk to the press about it and to avoid shipping products to their homes if they have spouses or roommates who work with the media.

 

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