BEAUTY CARE

H2O Plus’ Sea Pure collection earns EPA seal

BY Allison Cerra

CHICAGO — A company has been recognized by the Natural Products Association for touting natural ingredients in its skin care collection.

H2O Plus’ Sea Pure skin care and body collections have met the NPA’s requirements to earn the NPA seal. H2O Plus’ Sea Pure skin care and body collections is infused with delicate sea lavender to nourish and transform skin tone and texture, while featuring a relaxing aroma. It includes the Sea Pure reviving body buffer, replenishing body cream and finishing body silk.

H2O Plus’ certified products join nearly 400 other NPA-certified products, NPA said.

H2O Plus’ Sea Pure collections are available through the company’s retail stores, online at H2oplus.com, Ulta locations nationwide and Ulta.com. Products in the collection range from $18 to $40.

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BEAUTY CARE

Ulta implements scholarship program for young women

BY Allison Cerra

CHICAGO — Beauty retailer Ulta said it will award more than $100,000 in scholarship grants across 13 U.S. cities to female high school seniors.

The 2011 Enrich, Empower and Enlighten Scholarship program will offer each winner an $8,000 scholarship to the educational institution of her choice. Applications will be evaluated on community involvement, leadership qualities, academic achievement and commitment to continuing their education, Ulta said.

Participating cities in the program include:

  • Yorkville, Ill.;

  • Rogers, Ark.;

  • Cincinnati;

  • Gainesville, Ga.;

  • Dallas;

  • Miami;

  • Quakertown, Pa.;

  • Columbus, Ohio;

  • Modesto, Calif.;

  • Chicago;

  • Brandon, Fla.;

  • Oak Park, Ill.; and

  • South Portland, Maine.

All scholarship application packets must be postmarked by March 18, and winners will be notified on or before May 31. Winners and their friends will be invited to a party in their honor at a local Ulta store, complete with free makeovers and product giveaways.

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Ahoy! OPI develops ‘Pirates of the Caribbean’ nail polish collection

BY Allison Cerra

NEW YORK — New swashbuckling colors are on the horizon as OPI gears up to launch a new, limited-edition nail lacquer collection based on the "Pirates of the Caribbean" film franchise.

In line with the premiere of the franchise’s latest film, "Pirates of the Caribbean: On Stranger Tides," OPI has developed six new nail lacquers, including a new Shatter polish, which leaves behind a crackled, two-texture silver finish when painted over any dry OPI hue.

The limited edition line includes:

  • Skull & Glossbones: Best light gray ever, no bones about it;

  • Mermaid’s Tears: Few have seen this magical green;

  • Steady as She Rose: This gorgeous pink is your final destination;

  • Planks a Lot: Dive into style with this lustworthy purple;

  • Sparrow Me the Drama: This cool, collected pink means business;

  • Stranger Tides: Explore this uncharted sea of sage; and

  • Silver Shatter: A shimmering sea of silver with a two-texture finish.

The collection will be available in May at professional salons and such retailers as Ulta for $8.50 per bottle of nail lacquer.

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