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Greer Labs launches Oralair

BY Ryan Chavis

LENOIR, N.C. — Greer Labs announced the launch and commmercial availability of Oralair (Sweet Vernal, Orchard, Perennial Rye, Timothy, and Kentucky Blue Grass mixed pollens allergen extract) sublingual allergy immunotherapy tablets. The drug is used for the treatment of grass pollen-induced allergic rhinitis with or without conjunctivitis.

“We are pleased to now be able to supply Oralair, which provides an additional option for treating grass allergies in the United States and helps to fill a current unmet need in allergy patient care,” said John G. Roby, Greer president and CEO. “Grass allergies affect millions of people, however we know that many patients who are candidates for immunotherapy refuse or discontinue allergy injections. Greer’s commitment to allergy innovation is guided by our desire to provide support to allergy specialists and relief to patients through immunotherapy.”  

Greer Labs received FDA approval for the drug in April 2014. Oralair reduces grass allergy symptoms for patients within the first allergy season that it is administered, the company said. It is not indicated for the immediate relief of allergy symptoms.

 

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Garnier, TerraCycle team up again to create green garden

BY Antoinette Alexander

NEW YORK — Last year, Garnier and TerraCycle transformed more than 1,500 lbs of recycled personal care waste into a one-of-a-kind Garnier Green Garden in New York City. This year, Garnier and TerraCycle have announced the nationwide rollout of the Garnier Green Garden Project, a program designed to create gardens for deserving communities.

In a contest called "Where Should Our Garden Grow?" Garnier and TerraCycle have asked for public participation to help choose the most deserving community organization to receive the next Green Garden, capable of yielding more than 2,000 lbs of vegetables, fruit, herbs and flowers. The gardens not only provide communities with a safe space to connect and enjoy nature, but they also allow residents to grow their own fresh food.

The beauty waste to be used in the garden is collected through Garnier’s Personal Care and Beauty Brigade, a free recycling and fundraising program that pays for every piece of waste collected and returned to TerraCycle. The collected beauty waste, which would otherwise be destined for landfills, consists of nonrecyclable hair care, skin care and cosmetic packaging. These products will be recycled by TerraCycle to create many of the plastic components of the garden, such as raised beds, picnic tables and trashcans.

Each Garnier Green Garden will include the following features:

  • 100% completely recycled materials
  • Designated areas for garden plants
  • Rest and seating areas
  • Beautiful and practical design and landscaping

Having received hundreds of nominations during the initial contest entry phase, Garnier and TerraCycle narrowed the candidates down to five organizations:

  • The Green Scheme in Washington, D.C.

  • The ReFresh Project in New Orleans, L.A.

  • The Michigan Urban Farming Initiative in Detroit    
  • Garfield Park in Chicago
  • Social Justice Learning Institute in Los Angeles

 

 

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Kimberly-Clark’s U by Kotex introduces new ‘3D capture core’ technology

BY Antoinette Alexander

DALLAS — U by Kotex brand by Kimberly-Clark is helping women “Save the Undies” by introducing a new dimension of feminine care protection — 3D capture core — to all its Ultra Thin pads to help lock away wetness and stop leaks.

The launch of U by Kotex products with 3D capture core is an integral part of “Save the Undies, an integrated marketing program that is supported by an increased focus on digital and social engagements; TV and online advertising; digital content, such as personality–based quizzes and arcade style games; and experiential elements, including activist events and event sponsorships.

In addition to the brand’s quest to “Save the Undies,” Kotex Natural Balance products will now feature the U by Kotex name. As part of this rebranding, all Kotex Natural Balance products are undergoing a redesign.

 

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