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Fresh & Easy gives back with holiday food drive

BY Allison Cerra

EL SEGUNDO, Calif. — Regional supermarket chain Fresh & Easy has kicked off its in-store food drive for the holiday season.

The food drive, which will benefit food banks in the California, Nevada and Arizona markets, asked customers to donate canned and boxed goods at any store location through Christmas Eve. Between donations from customers and Fresh & Easy stores, more than $1 million in food will be given to local food banks and charities to help fight hunger this holiday season, the retailer said.

"It’s important to support our neighbors through partnerships like we have with local food banks," said Fresh & Easy neighborhood affairs director Roberto Munoz. "We are happy to support organizations year-round that help those in need, and are excited to work with our customers to give back even more this holiday season."

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Inko’s new white tea drinks cater to schools

BY Allison Cerra

NEW YORK Inko’s line of ready-to-drink white teas has expanded to include two new flavors.

Poppin Punch and Bumpin’ Berry teas are an alternative to sugary beverages. Part of Inko’s line of 12-oz. can products, which were created especially for the school market, these teas are three calories less than the company’s award-winning line of low-calorie bottled white teas, which are sold nationwide. In addition, totally new graphic art, including a new logo, was created to appeal to a younger market. The beverages have been approved for distribution New York City schools.

"Since coming to market in 2002, our mission statement has been and always will be to bring the unique taste and healthy benefits of white tea to those who don’t want themselves and/or their children drinking sugar-laden beverages," said Andrew Schamisso, founder and president of Inko’s. "Outside of water, we’re fortunate to be one of the few all-natural alternatives for the school market."

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Bon Ami turns 125

BY Allison Cerra

KANSAS CITY, Mo. — A trusted household cleaner reached a milestone this week.

Bon Ami, which turned 125 years old, said it has relaunched to include an entire line of simple, effective cleaning products, adding such household staples as dish soap, all-purpose cleanser and liquid cleanser, all of which maintain its "green" claim. The packaging of Bon Ami products is 100% post-consumer recycled.

The brand quickly is expanding and now is available in Whole Foods, Price Chopper, Price Less Foods, QFC and other store locations nationwide.

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