BEAUTY CARE

Freeman Beauty introduces two Feeling Beautiful products

BY Antoinette Alexander

NEW YORK Freeman Beauty has announced the release of a new of skin care products for face and body.

For facial care, there’s the new Feeling Beautiful Pear Refining Facial Cleanser. The product has Salicylic Acid to help ban blemishes for clear skin. For the body, there is the new Feeling Beautiful Avocado & Oatmeal Purifying Clay Body Wash.

The products will join Freeman’s portfolio of bath and body products, which includes Blackberry 2-in-1 Exfoliating Body Wash, Mandarin Moisturizing Body Wash, Guava Salt Body Scrub, Pomegranate Sugar Body Scrub, White Grape Toning Body Lotion and Olive Shea Body Butter.

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L’Oreal to acquire YSL Beaute Holding in $1.68 billion deal

BY Antoinette Alexander

PARIS L’Oreal plans to acquire PPR’s YSL Beaute Holding for 1.15 billion euros (U.S.$1.68 billion) and license the Yves Saint Laurent and Boucheron perfumes and cosmetics.

Under the agreement, L’Oreal will also take over the licenses for the Stella McCartney, Oscar de la Renta and Ermenegildo Zegna brands of perfumes and cosmetics.

PPR will retain ownership of the Yves Saint Laurent, Boucheron and Stella McCartney brands under the agreement. The deal is expected to close in the coming weeks.

“This proposed agreement represents a great opportunity for L’Oreal and its Luxury Products Division. Yves Saint Laurent is a mythical French luxury brand. It is admired the world over and is particularly complementary with our current brands,” stated Jean-Paul Agon, L’Oreal chief executive officer. “We are convinced that its integration into our Luxury Products Division would speed up its development. This strategic agreement will reinforce our position in the luxury cosmetics market.”

YSL Beaute generated sales of about 630 million euros (U.S. $920 million) in 2006 wit this Yves Saint Laurent brand as well as with the Roger&Gallet, Boucheron, Stella McCartney, Oscar de la Renta and Ermenegildo Zegna brands. YSL Beaute is part of PPR’s Gucci Group luxury division.

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CVS stocks Wild Child’s Quit Nits

BY Antoinette Alexander

NEW YORK Wild Child, an Australian-based natural health care products company, began selling in January its Quit Nits head lice products at CVS pharmacies.

Initially, the products are being stocked in the first aid section of the stores and will then be moved to the hair care aisle after the first phase of sales, according to the company.

The Quit Nits product line includes both a treatment cream and a preventative spray made with natural ingredients originating in the Australian outback for those consumers searching for a homeopathic and natural approach to head lice removal.

With a U.S. pharmacy distribution deal, Wild Child hopes to gain a 20 percent share of the $100 million OTC head lice treatment market within its first 12 months of operation. In addition, within the next two years the company will attempt to raise $40 million to $50 million through an initial public offering on the Australian Securities Exchange.

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