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FDA approves GSK’s four-strain Flulaval vaccine

BY Alaric DeArment

LONDON — The Food and Drug Administration has approved a vaccine made by GlaxoSmithKline that protects against four strains of the flu, the drug maker said.

GSK announced the approval of Flulaval Quadrivalent (influenza virus vaccine) in patients aged 3 years and older for protecting against two strains of the A and B strains of the virus; quadrivalent refers to the four strains the vaccines protect against, as opposed to three-strain trivalent vaccines. The FDA also approved GSK’s Fluarix Quadrivalent in December 2012, and the company received FDA approval for shipment of that vaccine earlier this month.

"Since the late 1980s, public health authorities have known that four primary influenza strains circulate each year, causing the majority of influenza illness, but the influenza vaccines used for the past 30 years only covered against three strains," GSK Vaccines North America director of scientific affairs and public health Leonard Friedland said. "With this limitation, global influenza experts have had to make a difficult determination around the strains each season to cover, and in six of the past 11 influenza seasons, one of the predominant strains was not included in the season’s influenza vaccines."


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GMDC highlights two GM modeling tools at the 2013 GMDC General Merchandise Marketing Conference

BY Michael Johnsen

COLORADO SPRINGS, Colo. — GMDC on Friday highlighted two key business sessions that the association will showcase at its 2013 GMDC General Merchandise Marketing Conference held in Phoenix Sept. 6 to 10.  

The highlighted business sessions include Retail 2017 — The External Drivers of Change, a presentation that will showcase RetailNet Group’s STEIP framework, a tool that helps retailers and manufacturers identify and prioritize societal, technological, economic, industry and political forces of change.  RetailNet Group’s VP and senior analyst Keith Anderson will share insights on tomorrow’s winning store formats, the evolution of pricing strategies, next-generation loyalty and retention models and a playbook for competing in a digital world.

There will also be the Nielsen and GM Hierarchy and Retailer Panel. Attendees of this session, taking place on the Sunday and Monday during the conference, will be shown examples of the data reports and presentation tools available to support the new GM category hierarchy.  Stuart Taylor, SVP, custom analytics with Nielsen and Todd Hale, SVP, consumer and shopper insights with Nielsen, will provide an overview of the tool along with some of the category insights available through this new solution.  

In addition to the meeting sessions, this year’s GM Conference features educational workshops, new product showcases, expanded networking events and a special Guinness World Records Event. 

GMDC’s Guinness World Record Event will be attempting to break five Guinness World Record titles in unique booths and one title at its main event during the dinner on Sunday evening. Each challenge booth will be hosted by GMDC Supplier Member companies located around the perimeter of the ballroom including Big Time Products, ShurTech Brands, American Greetings, Unilever and Quickie Manufacturing, with operational support provided by TNG.

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Energizer awarded the IAFC President’s Award for fire safety efforts

BY Jason Owen

ST. LOUIS — In recognition of Energizer’s 25-year commitment to the national fire safety campaign, "Change Your Clock Change Your Battery," the International Association of Fire Chiefs honored Energizer with its distinguished President’s Award of Recognition at this year’s Fire-Rescue International conference in Chicago.

For 25 years, the Change Your Clock Change Your Battery program has been dedicated to sharing the life-saving reminder to change the batteries in your home’s smoke and carbon monoxide detectors when you change your clocks for daylight saving time. Collectively, Energizer has donated more than 5 million batteries through the campaign, distributed as part of the neighborhood canvasses organized by Energizer and the IAFC with local fire departments across the country each year to help deliver the message of fire safety to families’ doorsteps.

“One of my first actions as president was to kick-off the 25th anniversary campaign of Change Your Clock Change Your Battery in my hometown of Chicago,” said Chief Hank Clemmensen, IAFC president and chairman of the board. “The excitement Energizer brought to the event radiated though the IAFC, the fire department, the school children who joined us and the community. It is why this program continues to be a success.”

The Change Your Clock Change Your Battery campaign is one example of the Energizer philosophy — "that’s positivenergy" — brought to life. The philosophy is rooted in the company’s commitment to performance combined with responsibility.

“Twenty-five years ago, we realized the crucial role that a working battery in a smoke alarm plays in helping to give families the critical extra time to escape a home fire. We felt a responsibility to do our part in helping to keep families safe,” said Alan Hoskins, president and CEO with Energizer. “Today, it’s inspiring to look back on the millions of batteries donated and the lives that Energizer has helped to save as a result of the Change Your Clock Change Your Battery program — as we like to say, that’s positivenergy!”

This fall, leading up to the daylight saving time change Nov. 3, 2013, Energizer, the IAFC and firefighters across the country will once again hit the streets to spread the life-saving message of Change Your Clock Change Your Battery and distribute 250,000 Energizer batteries to help keep families safe.


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