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FDA approves Actavis epilepsy drug

BY Alaric DeArment

PARSIPPANY, N.J. — The Food and Drug Administration has approved a generic epilepsy and bipolar disorder drug made by Actavis, the drug maker said.

The generic drug maker announced that it had received FDA approval for lamotrigine orally disintegrating tablets in the 25-mg, 50-mg, 100-mg and 200-mg strengths, a generic version of GlaxoSmithKline’s Lamictal ODT.

Actavis said it was likely the first company to file a complete regulatory application for a generic version of Lamictal ODT and, as such, would be eligible for 180 days of market exclusivity in which to compete directly with the branded version.

Lamictal ODT had sales of about $51 million during the 12-month period that ended in May, according to IMS Health.


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Green Smoke e-cigarettes launches a new and reusable carrying case

BY Jason Owen

MIAMI — Green Smoke e-cigarettes brand announced that smokers can now buy a reusable sleek carrying case for their disposables and rechargeables, to enjoy a variety of flavors and nicotine levels.

 

The new carrying case holds the equivalent of 2 packs of cigarettes in vapor volume.

Green Smoke also commented the company carries the latest technology in long-lasting batteries and the freshness of firmly sealed cartridges. Green Smoke e-cigarettes are available in tobacco, red tobacco and menthol flavors.

To learn more and view a range of products, including e-cigarette kits, cartomizers, batteries, chargers and other accessories, visit wholesale.greensmoke.com/.


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Walgreens names former AstraZeneca exec corporate VP, market access to shepherd managed market strategies

BY Michael Johnsen

DEERFIELD Ill. — Walgreens on Tuesday named Mark Lelinski as its new corporate VP, market access. Lelinski will be responsible for contracting and pricing strategies; the integration efforts across Walgreens pharmacy, health and wellness division; overseeing sales and account management; and managing the continued evolution of the company’s managed market strategies.  

He joined Walgreens on June 17.

“Mark is a seasoned leader with an established track record of delivering results, and will help to build upon the excellent work that is being done in our market access group,” stated Kermit Crawford, Walgreens president of pharmacy, health and wellness. “His experience in managed market roles both in the U.S. and internationally is the right fit for where Walgreens is headed. As a strategic partner of choice in the healthcare industry, we believe Mark’s relationship-driven approach will help us strengthen our partnerships and create more value from the emerging models and markets that will be key to our growth moving forward.”

Lelinski previously spent nine years with AstraZeneca in a number of marketing, strategy and managed market roles, both in the U.S. and abroad.  In his most recent role as VP, Americas region marketing and sales, Lelinski was responsible for implementing new commercial capabilities across markets in the U.S., Canada and Latin America. He also led efforts to build new capabilities in Latin America to improve both market access and patient affordability for the emerging middle class. As VP, U.S. managed markets, Lelinski led all aspects of payer strategy, B2B marketing, account management, contracting and pricing with all payer customers. 

Prior to joining AstraZeneca, Lelinski was a partner at Accenture, where he headed the pharmaceutical marketing and sales effectiveness practice. He also worked in a number of executive roles supporting physician networks, health plans and health informatics companies.


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