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Energizer expands offerings to fit every budget, style

BY Allison Cerra

ST. LOUIS Energizer has developed some powerful gift ideas that can light up holidays and power one’s favorite activities all year long.

For travelers, outdoor enthusiasts, do-it-yourselfers and those looking for cool new gadgets and ways to power them, Energizer has unveiled some new products, including:

  • Energizer inductive charger: For $89.00, this charger offers an easy and convenient way to charge smartphones without cords and cables. This advanced technology features Qi (pronounced chee), the new universal standard for inductive charging, so it will power up devices like smartphones now and in the future regardless of manufacturer.
  • Solar crank flashlight: Retailing for $19.99, this clever solar crank light just might be a backpacker’s best friend. Its internal rechargeable battery can be powered by the sun or an attached handcrank, and is small enough to clip to backpacks or other gear. Five hours of sun-charging provides 2.5 hours of continuous light. Or, cranking for one minute generates four minutes of bright, white light.
  • Energizer Hard Case Professional LED swivel light: This light features shock-absorbing rubber overmolds and a shatterproof lens, so it’s drop-friendly — even from a height of 20-feet. The stand-alone base and swiveling head allow DIYers to set the light down and aim it on the job at hand. LED features include white, red for night vision and green for inspection work. The suggested retail price ranges from $34.99 to $39.99.
  • Night Strike compact light: This compact light is ideal for avid hunting and fishing enthusiasts. Powered by only one AA battery, it comes with a removable cap light mount for hands-free use and boasts eight different lighting modes, including white, red, blue and green LEDs.

For a list of all of the newest product offerings at Energizer, visit the company’s website.

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‘Preschool is Cool: Counting with Elmo’ arrives on DVD this fall

BY Allison Cerra

BURBANK, Calif. Warner Home Video is bringing Sesame Street’s beloved resident, Elmo, to DVD.

“Preschool is Cool: Counting with Elmo” supports such early math skills as number recognition, counting and enumeration with the help of Elmo and his friends.

“Warner Home Video is very happy to introduce ‘Counting with Elmo, ‘our newest DVD title in Sesame Street’s new DVD set ‘Preschool is Cool,’” said Amit Desai, WHV VP family animation and partner brands marketing. “Counting is an essential tool that every preschooler must learn and there’s nobody better than the beloved Elmo and Professor Grover to show kids how fun and exciting numbers can be.”

“Preschool is Cool: Counting with Elmo” is available on DVD Sept. 14, for a suggested retail priceof $14.98.

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Keryx gets orphan-drug designation for neuroblastoma treatment

BY Alaric DeArment

NEW YORK The Food and Drug Administration has given special designation to an investigational treatment for a cancer of the nervous system that affects children.

Keryx Biopharmaceuticals announced Wednesday that it received orphan drug designation for KRX-0401 (perifosine), a treatment for neuroblastoma. No FDA-approved treatments exist for the disease.

The FDA gives orphan drug designation to investigational treatments for rare illnesses or those affecting fewer than 200,000 patients in the United States. The designation entitles the drug maker to seven years’ market exclusivity following approval, tax benefits and exemption from certain application filing fees.

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