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ECRM announces memorial service celebrating founder Charlie Bowlus

BY Michael Johnsen

CLEVELAND — ECRM posted a memorial to founder Charlie Bowlus on its website over the weekend and provided details regarding a celebratory gathering here a week from Monday.

"It is with utmost sadness that we must share the passing of Charlie Bowlus, founder of ECRM," the memorial read. "Charlie would not want us to mourn his death. Rather, he would want us to celebrate his tremendous life and further his passion and vision for improving the way companies do business. … We at ECRM have been blessed to work for a man that has shaped the industry with his will, leadership and vision. These qualities epitomize what we will continue to stand for in the future."

ECRM will be hosting the memorial at the Cleveland Browns Stadium at City View Club Lounge on Monday, Aug. 22, from 4 p.m. to 9 p.m. As for attire: "Dress as Charlie would."

ECRM also has created a Web page where ECRM attendees and employees can share memories, stories or comments of Charlie here.

ECRM is asking that in lieu of flowers, memorial donations can be made to one of the following charities: Women for Women International, ASPCA  or Feeding America .

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G.BURNS says:
Aug-16-2011 07:32 pm

Charley Bowlus was one of a kind. A visionary who truly made a positive difference in the consumer products industry. Those who knew Charley, will miss him.

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FRS to debut new packaging for Healthy Protein, Healthy Energy beverages

BY Allison Cerra

FOSTER CITY, Calif. — A maker of natural performance beverages and energy chews is slated to debut new packaging for two of its products.

FRS said that its Healthy Protein and Healthy Energy beverages will hit store shelves in sleek, recyclable, resealable bottles. FRS Healthy Energy beverages will be available in all-natural cherry limeade and wild berry flavors, as well as a low-calorie peach mango flavor. All Natural FRS Healthy Protein will be available in orange cream and blackberry acai flavors and also will be available in sleek recyclable cans.

FRS products are available at retailers nationwide, including Rite Aid, GNC, Target and Vitamin Shoppe.

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Seagram’s amps up malt beverage market with Smooth line

BY Allison Cerra

ROCHESTER, N.Y. — Seagram’s has introduced a line of fruity malt beverages that now are available nationwide.

New Seagram’s Smooth, available in classic lemonade, tea lemonade and mango, limeade and pomegranate lemon varieties, offers consumers premium flavored drinks with zero aftertaste, the company said.

Seagram’s Smooth has 5% alcohol by volume and is available in 12-count and 24-count variety packs.

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