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This Easter, eggs could be filled with Skittles and Starburst

BY Gina Acosta

MOUNT ARLINGTON, N.J. — This spring, consumers can pucker up and enjoy Skittles and Starburst Lip Smacker Trios packaged inside colorful plastic eggs.

Mars Retail Group paired with Lip Smacker and Markwins to create the four Easter novelties — perfect for egg hunts and basket building. Each festive egg contains three candy-flavored lip balms, and 12 vibrant eggs sit in a convenient 12”x12” countertop display at a variety of retailers nationwide with a suggested price of $4.95 each.

“Consumers adore SKITTLES and STARBURST Lip Smackers, so we’re innovating new and exciting ways they can enjoy their favorite fruit flavored candy,” says John Capizzi, general manager of licensing for Mars Retail Group. “We’re proud to team up with Markwins and Lip Smacker in creating these new offerings, which will make terrific Easter gifts.”
“As an iconic pop culture brand, we are thrilled to reinforce our partnership with Mars, Incorporated,” says Bill George, President of Markwins Beauty Products, Inc. “STARBURST and SKITTLES Brand Lip Smackers are some of our most successful products, and we look forward to adding new properties to our rapidly expanding global Mars portfolio. We will rely on Markwins Beauty Products’ strong distribution network to bring to passionate fans around the world even more fun, fruity and candy colored flavors, which have largely contributed to Lip Smacker’s success and iconic status.”

The first SKITTLES Trio includes the flavors of green apple, wild berry strawberry and strawberry, while the second trio features the exotic tropical blends of strawberry starfruit, banana berry and mango tangelo. One STARBURST Trio includes strawberry, mango melon and orange, and the other contains the popular FAVEREDS flavors of cherry, watermelon and strawberry.

 

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Company launches VitaminVape B12 Vaporizer

BY Michael Johnsen

LOS ANGELES – VitaminVape on Thursday announced the launch of its flagship product, VitaminVape B12 Vaporizer, the world's first disposable vaporizer. 
 
"This B12 Vaporizer is the answer for health fanatics who want the easiest, most-efficient and cost-effective way to extract the nourishing qualities of vitamin B12, without the pain and costs associated with injections," stated George Michalopoulos, CEO VitaminVape. "Now, a boost of energy can be yours with just a few puffs." s
 
Vitamin B12, also known as cyanocobalamin, is a water-soluble vitamin that is part of the B vitamin family. These vitamins help support adrenal function, help calm and maintain a healthy nervous system, and are necessary for key metabolic processes. And unlike other vitamins, vitamin B12 is not sensitive to the heat associated with vaporizing – making it the ideal vitamin to inhale without losing its compounds. 
 
Studies have shown the body only needs a small amount of vitamin B12 every day, which equals to 10-20 puffs daily with VitaminVape. 
 
Each VitaminVape B12 Vaporizer contains 14 energy shots. It consists of all-natural ingredients; no nicotine, no diacetyl, no caffeine, no sugar and no calories. Each vaporizer contains an internal atomizer, cartridge and battery. Also, an LED indicator is built in to help indicate when the vaporizer is depleted.
 
The VitaminVape B12 Vaporizer is available for online purchase at VitaminVape.co with a suggested retail price of $10 per disposable vaporizer. 
 
 
 

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Rite Aid makes available free talking prescription devices for visually impaired

BY Michael Johnsen

CAMP HILL, Pa. – Rite Aid announced Thursday the nationwide availability of talking prescription devices to assist customers with visual impairments. The device will be provided at no cost to customers who are blind or who are visually impaired.
 
“It’s important that all of our customers, including those who are blind or visually impaired, are able to access and understand information on their prescriptions,” stated Jocelyn Konrad, Rite Aid EVP pharmacy. “By offering these devices, we’re helping customers who have difficulty or who are unable to read a standard prescription label understand and safely take their medications as prescribed by their physician.”
 
Visually impaired customers can request a talking prescription device at any of the nearly 4,600 Rite Aid pharmacies nationwide.
 
“The American Council of the Blind and the California Council of the Blind congratulate Rite Aid on taking this step to better serve the needs of its blind and visually impaired customers,” said Kim Charlson, American Council of the Blind president. “This action clearly illustrates their motto, ‘With Us, It’s Personal,’ and we are proud to have collaborated with Rite Aid to bring this valuable resource to their customers.”
 
Rite Aid is also able to provide customers with large print prescription information sheets.
 
 
 

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