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Duncan Hines cooks up spring recipes

BY Jason Owen

PARSIPPANY, N.J. — Pinnacle Foods’ Duncan Hines has added 15 new springtime recipes for adults and kids, the company said today.

"Duncan Hines strives to provide inspiring, innovative creations for our passionate bakers," said Joe DiPaolo, senior research chef for Duncan Hines. "Our Easter Egg Cupcakes are great for families to bake together. They are easy to make, but they are sure to impress as gifts or to decorate the dinner table for Easter."

The new recipes include:

  • Coming Up Daisy Cupcakes (see image below)
  • Key Lime Coconut Bars (Lemon Supreme cake mix, flakey coconut and Key Lime frosting creations)
  • Orange Crème Blueberry Cake (Lemon cake, blueberry pie filling and orange cream frosting all in one refreshingly delicious dessert)
  • Pink Lemonade Cake (Candied lemons and light-as-air Pink Lemonade frosting creations)

For kids, Duncan Hines presented these newest concoctions:

  • Cotton Candy Cupcakes
  • Pink Lemonade Neapolitan Cakelets
  • Bubble Gum Cupcakes
  • Peaches and Crème Pushpops, and more.

To see the full list of recipes, head on over to the Duncan Hines website.


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Reports: New grapefruit may cut drug interactions

BY Alaric DeArment

NEW YORK — A new hybrid grapefruit removes the chemicals that interact with dozens of drugs and have led many to stop eating the fruit, according to published reports.

Reuters reported that Florida researchers had created a grapefruit, called UF914, that mostly removes chemicals known as furanocoumarins, which can interact with more than 80 drugs, including causing serious side effects in patients taking 43 notably statin drugs for cholesterol.

According to researchers, the chemicals stop enzymes in the body from breaking down certain drugs, which can lead to an overdose, and side effects can include everything from organ failure to sudden death.

The researchers said that while the levels of furanocoumarins in the UF914 grapefruits were not enough to produce harmful side effects, clinical trials would need to be conducted.

 

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Post Grape-Nuts Fit hits store shelves

BY Jason Owen

 PARSIPPANY, N.J. — Post Foods is launching a new flavor of its Grape-Nuts cereal, Grape-Nuts Fit, the company announced on Tuesday.

Grape-Nuts Fit is a new cereal made with an assortment of flavors and textures, including lightly crunchy nuggets, granola, cranberries, puffed barley and natural vanilla flavor. The new cereal boasts 6 g of protein and 42 g of whole grains.

The launch of the new cereal coincides with a celebration of Post Grape-Nuts’ role in Sir Edmund Hillary’s ascent up Mt. Everest 60 years ago. Grape-Nuts is launching its new “What’s Your Mountain?” tagline via Everest-themed television commercials, digital advertising and sampling efforts across the nation.

In 1953, Sir Edmund Hillary became the first man to summit Mt. Everest with Tenzing Norgay. During his trek, Hillary carried and ate Post Grape-Nuts cereal, which is packed with protein and grains.

“Fueled by Grape-Nuts and determination, my father accomplished something no other person had done before when he made it to the top of Mount Everest in 1953,” said Peter Hillary, board member of American Himalayan Foundation and son of Sir Edmund Hillary. “But you don’t need to be a mountain climber to reach new heights in your own life. ‘What’s Your Mountain?’ inspires all of us to persevere as we strive to reach our personal summits.”

Grape-Nuts has formed an association with the American Himalayan Foundation, which is dedicated to improving the quality of life of the Sherpas, Nepalis and Tibetans throughout the Himalaya through education, health care and cultural preservation.

In conjunction with the marketing campaign launch, Grape-Nuts is partnering with a handful of "Tower Races," or vertical stair climbs, in the month of March. Tower Racing features athletes racing up the stairs of skyscrapers, allowing athletes to conquer a modern-day "urban Everest." Grape-Nuts Fit is the official cereal of the American Lung Association’s "Fight for Air Climb" tower races in Las Vegas, Philadelphia, St. Louis and Tampa.


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