DSN From The Blogs: Ideas are your products, too
NEW YORK — Ideas are just as important to a winning company’s overall success as the products and services it sells. So, what’s your company doing to create a culture where the ideas that create your products and services are as important as the products themselves? That’s the question Dan Mack — EVP strategic business development for The Swanson Group and founder of the Mack Elevation Forum — puts to DrugStoreNews.com users in a hot, new content feature that debuted this week on DrugStoreNews.com. Meant to provide an interactive forum for DrugStoreNews.com users, “DSN From The Blogs” is anchored by expert blogs written by top industry opinion leaders.
“With more than 105,000 unique visitors to DrugStoreNews.com last month alone — and growing — DSN From the Blogs provides an expansive community for users to explore and discuss complex ideas, challenges and opportunities to grow the business,” explained The Drug Store News Group editor Rob Eder. “DSN From the Blogs will deliver raw and unfiltered insights from top industry execs who have been on the front lines of the industry and offer a unique and authentic perspective. We’re going to shake things up, create new dialogue and find new ways to connect our industry. We’re very excited.”
Providing key insights from both the supplier and retailer points of view, Mack and Dave Van Howe — long-time Arbor Drug/CVS and Walgreens vet, currently VP and general manager at Market Performance Group — will anchor the monthly Customer Optimization blog. Other regular From the Blogs will include Mobile Marketing, Pharmacy Affairs and Health IT (sponsored by Emdeon), with several more to be introduced in the coming months. A special commenting function enables DrugStoreNews.com users to become active participants in a real-time, online discussion.
In addition, DSN From The Blogs also will include several other key interactive features for which DrugStoreNews.com invites its users to share submissions, including:
Scene on Shelf: a photographic look at cool, in-store promotions and new merchandising concepts;
Store Tour: DSN’s extensive multimedia archive of hot, new store formats; and
Research Triangle: an online resource center for white papers, surveys and studies.
Got an idea for a new DSN From The Blogs topic? Think you have what it takes to be a DSN Expert Blogger? Contact Rob Eder, The Drug Store News Group editor: [email protected].
Sets and kits stars of prestige
Research by Euromonitor International has suggested that an improving economy, combined with product innovation, has prompted upper-income shoppers to return to department store beauty counters for premium skin care products. Meanwhile, many in the lower income segments continued to struggle with high unemployment rates and rising gas prices, reducing their spending power for mass market skin care products. Judging by the numbers, that just might be the case.
According to SymphonyIRI Group, sales of facial anti-aging products declined 1.1% to $172.4 million for the 12 weeks ended Oct. 2 at food, drug and mass (excluding Walmart).
Meanwhile, market research company the NPD Group reported that in the first half of 2011, prestige women’s and men’s skin care dollar sales rose 14% and 9%, respectively, compared with the first half of 2008.
When looking at prestige skin care, NPD stated that every segment, except for body, helped bring the category back to meet its prerecessionary levels, but the star category for prestige skin care was sets and kits.
Private label cleans up
Consumers still are watching their dollars, as evidenced by solid sales of private-label facial cleansers; however, product innovation also is helping to drive growth among the branded products.
According to SymphonyIRI Group, sales of private-label products took the lead for the 12 weeks ended Oct. 2 at food, drug and mass (excluding Walmart).
However, brands like Clean & Clear, which recently launched its Morning Burst collection, also experienced growth. The smoothie-inspired, fruit-filled facial cleansers come in such exotic scents as mandarin orange, pomegranate and passion fruit, and pineapple and coconut.