HEALTH

DRSI ReStore! Energy teams up with Charles Mattocks

BY Allison Cerra

BOCA RATON, Fla. — Diabetica Research Solutions said its DRSI ReStore! Energy brand has teamed up with television personality and author Charles Mattocks.

Mattocks, known to fans as "The Poor Chef," will make appearances with DRSI ReStore! Energy, including on such shows as "Dr. Oz," "Fox News" and "Oprah," as well as through his diabetes community website, newsletters and his blogs, while he continues testing recipes for diabetics using the supplement. Mattocks recently was diagnosed with Type 2 diabetes.

DRSI ReStore! Energy is designed to help people with diabetes to beat chronic fatigue, the company said.

DRSI ReStore! Energy is available in more than 17,000 stores and is significantly expanding its national retail distribution in 2011, the company said.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

HEALTH

Ganeden, Agostoni extend partnership with probiotic-enhanced chocolate

BY DSN STAFF

CLEVELAND — Ganeden Biotech is continuing its partnership with Agostoni Chocolate to extend their line of probiotic-enhanced, private-label chocolates.

The new over-the-counter daily supplements include a daily supplement dose of Agostoni’s premium dark chocolate combined with the GanedenBC30 probiotic in a small 0.18-oz. mini-disk format.

The disks will be available in two retail share-pack box sizes: 14-day (28 disk) and 30-day (60 disk) supply.

"Ganeden is pleased to continue its partnership with Agostoni Chocolate in creating high-quality probiotic chocolates," said Ganeden Biotech’s CEO, Andrew Lefkowitz. "Launching a convenient probiotic chocolate OTC supplement makes sense for both companies because it continues to strengthen the GanedenBC30 brand while featuring Agostoni’s premium chocolate."

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

HEALTH

Boiron: Room for growth in homeopathic medicines sales

BY Michael Johnsen

ANAHEIM, Calif. — According to a study presented Friday at the Natural Products Expo West, Boiron has found there is substantial opportunity for growth in the retail sales of homeopathic medicines with notable interest among consumers in trying homeopathic medicines.

Nearly half of all consumers have used a natural or alternative medicine successfully in the past, and there is strong consumer desire to minimize their usage of traditional over-the-counter medications because of safety and purity concerns.

Overall, 8-out-of-10 consumers are interested in using natural products.

The survey found that 79% of consumers are attempting to limit their overall usage of traditional OTC medicines. While they believe in the efficacy of OTCs, they feel these products aren’t “good” for them, especially when used frequently. Coming off the heels of numerous product recalls, a sizable number of shoppers cited purity and lack of irritants (64%) to be important factors when choosing OTC products, Boiron reported.

The study also uncovered increasing familiarity with homeopathic medicines. Six-out-of-10 of the shoppers surveyed were familiar with these natural OTCs, a jump of 50% from the previous study.

Approximately 9-in-10 shoppers have at least heard of homeopathy. Personal networks, such as family, friends or colleagues, were the most common triggers for starting to use homeopathic medicines. However, not knowing enough about homeopathic medicines continues to be a key barrier to usage (42% to 52% in various product categories). When these same shoppers were made aware of the benefits of homeopathic medicine, such as them being safe and having no side effects or drug interactions, up to 49% said they would be interested in trying them.

The study is the second phase of a multiyear study conducted by the Hartman Group on behalf of Boiron. The Hartman Group contacted 2,055 women between the ages of 25 and 70 years online in January.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES