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DrFuhrman.com discontinues supplement cancer claims following National Advertising Division challenge

BY Michael Johnsen

NEW YORK — DrFuhrman.com on Monday informed the National Advertising Division that the company has discontinued certain advertising claims — including “anti-cancer” and cancer treatment claims — made for the company’s Immunotect dietary supplement.

The claims at issue were challenged by the Council for Responsible Nutrition.

NAD is an investigative unit of the advertising industry’s system of self-regulation. It is administered by the Council of Better Business Bureaus.

As part of its routine monitoring program, and in conjunction with NAD’s initiative with CRN to expand the review of advertising claims made for supplements, NAD requested that DrFuhrman provide substantiation for more than a dozen claims. 

 

 

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Bosley Professional Strength reaffirms commitment to healthier hair, develops new products

BY Antoinette Alexander

PLACENTIA, Calif. — Hair restoration brand Bosley is helping to spread awareness of hair loss during National Hair Loss Awareness Month in August and offer treatment options for those battling fine and thinning hair with two new products — BosRenew Volumizing Dry Shampoo and BosRenew Scalp Micro-Dermabrasion.

According to the manufacturer, roughly 50 million men and 30 million women in the United States are affected by hair loss. Given these staggering numbers, the Academy of Dermatology has designated August as National Hair Loss Awareness Month to help educate the public on signs, symptoms and treatment options.

Beyond absorbing dirt, excess oil and product build-up, the BosRenew Volumizing Dry Shampoo also may help stimulate the metabolic function of cells, serving to create voluminous, ultra-manageable and silky-soft hair. The multitasking formula even provides UV protection to defend hair against photo-aging.

Known as a "facial for the scalp," the BosRenew Scalp Micro-Dermabrasion is a treatment that provides the restorative exfoliating benefits of a facial, but for your scalp. Offered exclusively in salons, it addresses hair and scalp aging at the cellular level, exfoliating dead skin cells and unclogging the follicles to allow hair to grow in a healthy environment. Improving follicle health is key to helping diminish hair loss.

Committed to educating the public on hair loss and delivering viable solutions, Bosley Professional Strength goes beyond its line of products to provide training and seminars for stylists so they can offer guidance to clients.

Bosley Professional Strength is available at Ulta Beauty, professional beauty salons and barber shops nationwide.
 

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CRN adds political journalist Ron Brownstein to association’s Annual Symposium card

BY Michael Johnsen

WASHINGTON — The Council for Responsible Nutrition last week announced that Ron Brownstein, whom the Washington Post called “one of the gold-plated names of political journalism,” has been added to the speaker line-up at The Conference: CRN’s Annual Symposium for the Dietary Supplement Industry, taking place in Park City, Utah, Sept. 18 to 21.

“Clearly Mr. Brownstein is an influential force in national politics and is at the hub of D.C.’s movers and shakers,” stated Judy Blatman, SVP communications, CRN. “His insights on how politics, policy, journalism and health care converge should be fascinating for our conference attendees.”

Serving as the political director of the Atlantic Media Company, the editorial director of the National Journal and a senior political and election analyst for CNN, Brownstein regularly contributes to The Atlantic, and pens a bi-weekly column in the National Journal and the Los Angeles Times.

Before taking over the political coverage for the Atlantic Media Company, Brownstein was the national political correspondent and a columnist for the Los Angeles Times, twice earning him recognition as a finalist for the Pulitzer Prize for his coverage of the 1996 and 2004 presidential elections.


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