BEAUTY CARE

Dr. Teal’s expands bath collection with new Milk Bath formulas

BY Antoinette Alexander

NEW YORK — Dr. Teal’s has created its first ever Milk Bath for the mass market.

Dr. Teal’s new Milk Bath is available in two forms: a liquid foaming Milk Bath and a powdered Milk Bath. Dr. Teal’s Milk Bath combines real milk protein with vitamins A, D and E to help soften the skin with a comforting aroma of honey.  
 


“Dr. Teal’s new Milk Bath items enter the market as the sales of bath items continue to rise at mass,” stated Chris McClain, president of Advanced Beauty. “Consumers looking for bath products with both beauty and wellness benefits turn to Dr. Teal’s as a reliable resource that offers a variety of products that perform.”   


Available in April, the powder Milk Bath will retail for $3.99 and foaming Milk Bath for $4.99.

 

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BEAUTY CARE

Ellen DeGeneres to feature Curls hair care products in greenrooms

BY Antoinette Alexander

LOS ANGELES — Celebrity Ellen DeGeneres has partnered with TLK Fusion in featuring Curls, the hair care line geared toward curly hair, in all the greenrooms of her daily talk variety show.

"I am thrilled to have Curls featured in the greenrooms and placed for celebrity use on the Ellen DeGeneres show. I am a huge fan of Ellen’s,” stated Mahisha Dellinger, founder of Curls.

As previously reported by Drug Store News, the brand recently acquired the Kynx Hair Care collection.

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Aveeno awards those who create positive change through Be An Active Natural fund

BY Antoinette Alexander

NEW YORK — Aveeno has announced the launch of the Be An Active Natural fund to award individuals and organizations that are creating positive change in their communities.

Eight $10,000 grants will be awarded throughout the year to consumers whose work impacts the lives of others through one of these three categories:

  • Inspiring others to see their natural and inner beauty;

  • Educating about the values of an active and healthy lifestyle; and

  • Preserving, restoring and improving the local environment.

The Aveeno brand established the Be An Active Natural program in 2011 and is the brand’s way of encouraging and supporting consumers who continue to embrace the lifestyle of active naturals. Throughout 2012, Aveeno will be giving $300,000 in grants to individuals and organizations to support their efforts in creating positive change.

To enter to win or to vote, visit the Aveeno Facebook page. The call for entries began on April 10 and will end on Oct. 31, 2012.  Winners will be announced on a monthly basis starting in May.

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