CENTER STORE

Dr. Siegal’s Cookie Diet products to be sold at Walgreens

BY Allison Cerra

McLEAN, Va. Dr. Siegal’s Cookie Diet is rolling out its products to more than 7,000 Walgreens stores throughout the United States.

The decision to make the company’s products available at all Walgreens stores follows successful test marketing on Walgreens.com and at over 200 Walgreens stores from coast-to-coast.

“We couldn’t be more pleased with the success our products have enjoyed at hundreds of Walgreens stores during the past few months and we’re confident that they’ll perform well chainwide,” said Matthew Siegal, president and CEO of Dr. Siegal’s Direct Nutritionals. “When they finish arriving at more than 7,000 Walgreens stores over the next few weeks, Dr. Siegal’s Cookie Diet products will be available at nearly 10,000 retail outlets.”

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
CENTER STORE

Dr Pepper Snapple Group names new CFO

BY Allison Cerra

PLANO, Texas Martin Ellen, SVP and CFO of Snap-on, will be stepping into a new role at one of world’s largest beverage producers.

Ellen will be responsible for the company’s finance and IT organizations as EVP and CFO at the Dr Pepper Snapple Group, and will report to DPS president and CEO Larry Young. Ellen will succeed current  CFO John Stewart, who announced his plans to retire on March 31.

“Marty’s extensive public company experience and involvement in strategy and operations, as well as finance, will bring valuable perspective to our executive leadership team as we continue to build on DPS’s position as the industry leader in flavored beverages,” Young said. “I am grateful for John’s many contributions to our business and look forward to working with Marty to take our young company to the next level of financial and operating success.”

Ellen holds a bachelor of science degree in accounting from the University of Illinois and a master’s in business administration from the J.L. Kellogg Graduate School of Management at Northwestern University, where he currently serves on the alumni advisory board. He is a certified public accountant.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
CENTER STORE

Hershey ‘pieces’ together candy puzzle

BY Allison Cerra

NEW YORK Hershey recently revamped one of its candy formats by adding new flavors to the line.

Building off the success of the popular Reese’s Pieces candy, the new Pieces candies offer snackable, bite-sized versions of classic favorites including York, Almond Joy and Hershey’s Special Dark. The new candies debuted in late January at New York’s Times Square.

The candies debuted in a new television spot, features the tagline, “Your favorites– now in pieces.” While the new wave of candy may spell success for Hershey, which recently has made headlines for exercising options to bid on Cadbury jointly with Italian chocolate maker Ferrero (the company said it will be acquired by Kraft), some say their may be a backlash, because some of the candies do not have the same texture as its larger predecessor.

For example, “Candy Blog” writer Cybele May said the York Pieces are missing a key ingredient: the creamy peppermint center. Instead, the pieces are filled with peppermint-flavored dark chocolate. This drawback, however, may not necessarily hinder the line’s success. For those looking for a sweet and portioned snack, it may be just the ticket.

“The point is that it gives people the option to eat less and more sensibly,” Marcia Mogelonsky, a senior analyst at Mintel, told the New York Times. “Sure, half of us are going to pour the whole bag into our mouths, but some are going to exercise restraint.”

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?