BEAUTY CARE

Cyber Monday 2014 was the biggest online day in Walmart history

BY Michael Johnsen

SAN BRUNO, Calif. — Walmart on Tuesday announced that Cyber Monday 2014 was the biggest online day in its history for orders. Customers viewed more than 1.5 billion pages on Walmart.com between Thanksgiving and Cyber Monday, the five-day period of deep savings Walmart recently dubbed “The New Black Friday.” 
 
“We worked hard to bring amazing deals to our customers on Cyber Monday and they responded by driving our Cyber Monday volume to a new all-time high,” said Fernando Madeira, president and CEO, Walmart.com. “Customers should keep checking Walmart.com for incredible new deals on tablets, HDTVs, toys and more every day for the rest of Cyber Week, which runs through Friday, Dec. 5.”
 
Walmart saw a higher traffic surge than previous years in the evening as it offered the Cyber Monday Evening Edition with great deals at a time convenient for working Americans and millennials. Mobile accounted for approximately 70% of traffic to Walmart.com between Thanksgiving and Cyber Monday.
 
This year, more than 100 Cyber Monday specials were available for free same-day pickup at Walmart stores. It was Walmart’s biggest day ever for same-day pickup with orders increasing 70% over last year. 
 

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Follow DSN’s hashtag #dsnindustryissues on Dec. 3 for critical industry insights

BY Michael Johnsen

NEW YORK — Drug Store News on Wednesday will be tweeting key messages from retail pharmacy industry heavyweights under its Twitter handle @DrugStoreNews as part of its coverage of the 16th annual Drug Store News Industry Issues Summit. 
 
Followers can key in on the conversation using the hashtag #dsnindustryissues. 
 
The day is expected to produce compelling commentary on driving front-end growth, capitalizing on emerging healthcare technologies and realizing results regarding chronic care management at retail. 
 
Moderators include Chris Dimos, SVP corporate strategy and business development for McKesson, Dave Wendland, VP Hamacher Resource Group and Dan Mack, founder of the Mack Elevation Forum and author of "Dark Horse: How Challenger Companies Rise to Prominence."
 
In addition, DSN editor Rob Eder will moderate a discussion featuring special guest speaker Raymond Kelly, former New York Police Commissioner.
 
Retailer panelists will include executives from Ahold, Cardinal Health, Costco, CVS Health, Family Dollar, Good Neighbor Pharmacy, Rite Aid, Sam’s Club, Shopko, Target, Thrifty White, Walgreens and Winn-Dixie.
 

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IT Cosmetics’ new makeup brush collection at Ulta to benefit ‘Look Good Feel Better’ program

BY Antoinette Alexander

JERSEY CITY, N.J. — IT Cosmetics has announced that it has designed a new signature set of makeup brushes, as part of its partnership with Ulta Beauty, for the Live Beauty Fully giveback initiative.

Partnering with The American Cancer Society's Look Good Feel Better program, IT Cosmetics has committed to donate one brush to the program for each and every brush sold year-round from the Live Beauty Fully Inspired Collection sold exclusively at Ulta Beauty.

Through this one-for-one philanthropic brush initiative, the company expects to provide close to 200,000 makeup brushes annually to the Look Good Feel Better program, which translates to an estimated retail value donation of $5 million per year. For every one of the exclusive Live Beauty Fully Brushes purchased, IT Cosmetics will donate one brush to the Look Good Feel Better program to help women face the effects of cancer with more confidence.

Ranging in price from $14 to $34 and designed for every woman from the beauty novice to the professional makeup artist, this 16-brush giveback collection includes brushes that cover every makeup application need from powders to eyeshadows and everything in between. Each brush in the Live Beauty Fully Inspired Collection features IT Cosmetics' Heavenly Luxe plush synthetic brush hair bristles, and is imprinted with the Live Beauty Fully pink-colored statement logo.

This cause is near and dear to the heart of IT Cosmetics cofounder and CEO, Jamie Kern Lima, and her entire IT Cosmetics team — many of whom have had cancer affect their family. Because of this, it was early on in the company's history that it began to give back by partnering with the American Cancer Society's Look Good Feel Better Program. Starting with the Brow Power Universal Waterproof Brow Pencil, IT Cosmetics has made an annual commitment to the nonprofit organization and donates one Brow Power pencil to the program for every one Brow Power pencil that IT Cosmetics sells at retail. To date, the company has donated more than $6 million in Brow Power pencils to the program.

The Live Beauty Fully Inspired Collection and all IT Brushes For Ulta Beauty can be experienced in-store now at the new IT Brush boutique in ULTA Beauty doors nationwide, as well as online.
 

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