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CVS/pharmacy enhances CVSphoto.com just in time for holiday season

BY Antoinette Alexander

WOONSOCKET, R.I.  — CVS/pharmacy has launched a new card and stationery shop on CVSphoto.com, as well as an enhanced and expanded collection of greeting card and invitation options for those looking to add a personal touch to holiday tidings.

With more holiday and occasion themes to choose from — as well as more than 1,200 new Hallmark designs — creating cards, invitations and announcements is easier than ever at home or at CVS/pharmacy photo centers nationwide, the company stated.

Pricing for greeting cards and invitations ranges from 65 cents each to $12.99 for a set of 20. With CVS/pharmacy’s same-day pickup photo service, customers can order their cards and stationery online and then pick them up the very same day at their local CVS/pharmacy.

New wall decor options also are now available online at CVSphoto.com and at CVS/pharmacy photo centers throughout the United States. The expanded collection includes canvas wraps, photo panels and photo posters.

All CVS/pharmacy photo center gifts can be ordered online at CVSphoto.com and then shipped free of charge to a local CVS/pharmacy for pickup. If preferred, customers also can create their gifts in-store at Kodak picture kiosks found in CVS/pharmacy photo centers.

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Fred’s comps up 1.5% for month of November

BY Michael Johnsen

MEMPHIS, Tenn. — Fred’s on Thursday reported sales of $152.1 million, up 4%, for the four-week fiscal month ended Nov. 26. Comparable store sales for the month rose 1.5% on top of an increase of 4.7% in the same period last year.

"Lapping very strong sales in the year-earlier period and facing an extremely aggressive competitive environment, we are pleased with our overall sales performance for November," stated Bruce Efird, Fred’s CEO. "Comparable store sales growth, driven largely by increased customer traffic, continues to reflect the success of our sales and marketing initiatives. Our best-performing Core 5 departments during the month included pet, household supplies and pharmacy."

During the month, Fred’s opened five new express pharmacy locations.

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Network of Executive Women names co-chairs for CPG Retail Diversity Forum 2012

BY Michael Johnsen

CHICAGO — Eva Kohn of Valassis and Subriana Pierce of Supervalu are co-chairing the Network of Executive Women CPG Retail Diversity Forum 2012, March 6 to 8, in Dallas, NEW announced Wednesday. The NEW Diversity Forum, formerly the Multicultural Workforce Conference, is one of the consumer products and retail industry’s leading diversity and inclusion events.

“Eva Kohn and Subriana Pierce are well-recognized by their industry peers as thought leaders on the subject of workplace diversity and its bottom-line benefits,” stated NEW President and CEO Joan Toth. “They both bring significant real-life experience to table, which has enhanced the NEW Diversity Forum’s program, making the event relevant and valuable for women and men across CPG retail functions.”

Pierce serves as SVP sales and merchandising for Albertsons’ Southern California division, leading a team of more than 50 people responsible for developing sales and merchandising strategies and influencing the activities of more than 22,000 associates in 258 stores throughout Southern California and Las Vegas. As SVP strategic accounts for Valassis, Kohn is responsible for more than $1 billion in revenue and oversees the firm’s largest retail clients.

The CPG Retail Diversity Forum will focus on three pillars of workplace diversity: managing diverse work teams, marketing to multicultural consumers and leveraging supplier diversity. Attendees will engage in 16 hours of programming, eight hours of networking opportunities and three two-hour "super sessions." Speakers will include Tom Greco, president of Frito-Lay North America; Anthony Carter, global chief diversity officer for Johnson & Johnson; and Linda Clement-Holmes, chief diversity officer and SVP global business services for Procter & Gamble.

Cheryl Pearson-McNeil, SVP public affairs for The Nielsen Company, will give Diversity Forum attendees a briefing on today’s changing consumer landscape. Later, ID Media chairman and CEO Lynn Fantom will address ways to use social media to connect to underserved multicultural consumers.

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