BEAUTY CARE

CVS features nail trends with new kiosk

BY Antoinette Alexander

WOONSOCKET, R.I. — With nail care sales climbing by 40% since 2011 and growing by double-digits each year since 2008, CVS/pharmacy is making even more room in the store and is continuing to support demand for the latest innovations with its new Nail HQ kiosk, which showcases the hottest nail trends and 
product innovation.


Available in more than 2,000 CVS/pharmacy locations beginning in November, Nail HQ marks the latest innovation from CVS/pharmacy to improve the beauty shopping experience at the drug store.


“With nail care sales booming, it’s clear that customers are looking to CVS/pharmacy to find the latest innovation that the category has to offer,” stated Cheryl Mahoney, VP beauty for CVS/pharmacy. “With the launch of the CVS/pharmacy Nail HQ, we are able to feature a wide variety of the best new nail trends and technologies that she can experience in our stores and then apply for herself at home — all with the added convenience of shopping at her local CVS/pharmacy.” 


The new Nail HQ will serve as a platform to showcase gel nail technology at mass with new products from SensatioNail and Sally Hansen. Nail HQ also will feature an array of new shade options and will enable shoppers to view polish shades outside of the bottles through nail color strip displays. The CVS/pharmacy exclusive Nuance Salma Hayek line, which was developed in partnership with actress Salma Hayek, will introduce the 32-SKU nail lacquer collection, and nail brand Essie will also launch its newest collections at the Nail HQ every month.

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Banishing blemishes

BY Antoinette Alexander

FERNDALE, Mich. — Ferndale Healthcare is looking to help beauty mavens banish blemishes — and shine — with its OC8 Adult Acne Treatment Gel, which hit the market this fall.


This nonprescription acne treatment has 7% benzoyl peroxide to battle acne, but it doesn’t stop there — the formula also incorporates a unique technology, called Acrysorb, which features oil-absorbing micro-particles. OC8 Adult Acne Treatment Gel works to help to reduce shine, leaving skin with a matte finish for up to eight hours. The suggested retail price is $30 for a 45-g tube.

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ReportersNotebook — Beauty Care, 12/10/12

BY DSN STAFF

SUPPLIER NEWS — Not Your Mother’s hair care is further expanding its distribution by adding Ricky’s NYC to its retail mix.


As of mid-November, Ricky’s NYC had brought in Not Your Mother’s full line of hair care in all its retail stores, as well as its online store. There are more than 11,500 retail locations in the United States currently selling Not Your Mother’s.


 

Panasonic has introduced a toothbrush to its line of compact personal care products for women. The new EW-DS90 series of battery-operated compact toothbrushes joins its existing lineup of compact body shavers, facial hair trimmers and heated eyelash curlers. The toothbrush — designed to fit in a purse, makeup bag or pocket — offers three types of bristles, including triple-edged, flat and extra-fine.


 

Prestige Cosmetics has introduced a new line, Total Intensity, which features high-intensity pigments, extended wear and color technology. According to Gisele Candito, SVP Prestige Cosmetics, the Total Intensity’s “fierce colors and uniqueness” add a new element to the Prestige brand. The new collection includes eight long-wearing eye shadows, six liquid liners, 10 smudge-proof pencil eye liners and mascara.


 

EOS (Evolution of Smooth) is expanding its product portfolio with the launch of its new 24-hour moisturizing shaving cream. Packed with natural conditioning oils, shea butter and antioxidants vitamins C and E, the new EOS moisturizing shave cream promises to provide a closer shave, help prevent razor bumps and nourish skin for 24 hours. The shaving cream is available in several fragrances, as well as fragrance-free for sensitive skin. The price is about $3.49.


 

Spectrum Brands Holdings has acquired a 56% interest in Shaser Bioscience, a privately held developer of energy-based, aesthetic dermatological technology for home use devices, for $50 million in cash. Spectrum Brands is creating a new consumables business within Remington to focus on developing a full line of energy-based, companion aesthetic dermatology devices and companion products using Shaser Bioscience technology to address the demand for skin care solutions for conditions, including unwanted signs of aging, acne and blemishes, spider veins and other retail aesthetic applications to be announced in the future.


 

Procter & Gamble’s Head & Shoulders has announced that Argentinean soccer player Lionel (Leo) Messi is appearing in a series of ads designed specifically to reach U.S. Hispanic males. Throughout the campaign in the United States, Messi will be promoting the line Refresh for Men through TV and online ads. Head & Shoulders Refresh for Men is infused with natural mint extract to provide a cool refreshing clean and up to 100% flake-free hair, the 
company stated.


 

Kimberly-Clark has appointed former Kraft Foods executive Michael Hsu as president of North America consumer products, succeeding Robert Abernathy, who announced his intent to retire after more than 30 years with the company. Hsu joins K-C from Kraft Foods, where he most recently served as EVP and chief commercial officer.


 

RETAILER NEWS — Ulta Beauty has announced that Michael MacDonald, president and CEO of DSW, a branded footwear and accessories retailer, has been appointed to its board. MacDonald joins the board with more than 30 years of experience in the retail industry, with expertise in merchandising, marketing, store operations and finance. Prior to joining DSW in 2009, MacDonald served for three years as chairman and CEO of ShopKo Stores.


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