Cetaphil develops new DermaControl line to battle acne-prone skin
FORT WORTH, Texas — The Cetaphil brand of cleansers and moisturizers has announced the launch of Cetaphil DermaControl products for acne-prone skin.
The line is comprised of Cetaphil DermaControl foam wash and DermaControl moisturizer SPF 30. It is positioned as the first skin care line of its kind designed to complement an acne regimen for sensitive, acne-prone skin.
The Cetaphil DermaControl foam wash uses zinc technology in a new generation surfactant cleanser to offer a breakthrough formulation with fewer preservatives to benefit the skin. The DermaControl foam wash’s oil-control formula is gentle enough to use with prescription acne treatments and leaves skin cleansed without stripping or drying, the company stated.
For patients undergoing prescription acne-treatments, using a product containing an SPF is vital. The DermaControl moisturizer SPF 30 features patented oleosome technology to provide broad-spectrum UV coverage and sun protection with fewer UV filtering chemicals. The moisturizer also utilizes micropearl technology to provide a mattefying effect, ceramide technology to help restore the barrier function and zinc technology, which has been associated with reduced surface oil and shine control for oily, acne-prone skin, the company stated.
The Cetaphi DermaControl foam wash has an average price of $10.99. The DermaControl moisturizer SPF 30 has an average price of $15.99. Both products are launching at retail in March. The Cetaphil DermaControl products are the second addition to the Cetaphil brand’s extension into disease-specific products. In 2010, Cetaphil launched Restoraderm to help manage the symptoms of eczema and atopic dermatitis.
Aldata to develop planogramming tools for Crossmark
ATLANTA — Aldata, developer of retail and distribution improvement software, on Thursday announced that Crossmark will employ Aldata’s Shelf Planning and Space Automation solutions to tailor product assortments for its leading retail and manufacturing clients.
“Retailers need to gain a true understanding of the people that walk into their stores every day to have a realistic chance at lasting growth,” stated Crossmark regional VP John Cardamone. “Aldata’s Shelf Planning and Space Automation solutions are critical in helping us customize space planning for each of the stores that stock our clients’ brands and optimize shelf space to improve their overall [return on investment]. We chose Aldata as a technology partner because their products deliver the store and shopper insights necessary to uphold our high client service standards, analytic capabilities and the ability to deliver go-to-market solutions.”
For example, Space Automation, a component of the Aldata Category Optimization suite, enables Crossmark analysts to create customized planograms that optimize store-level shelf space utilization, significantly decrease planogram creation time, and help their clients and retailer partners to increase sales by as much as 25% per category and dramatically reduce out-of-stocks, Aldata stated.
Coupons.com names e-commerce aficionado Dawn Lepore to board
MOUNTAIN VIEW, Calif. — Coupons.com on Thursday announced the appointment of Dawn Lepore, former chairman and CEO of Drugstore.com, to its board of directors.
“Dawn is a widely admired business leader and e-commerce trail blazer,” Coupons.com founder and CEO Steven Boal said. “Her leadership, expertise in building successful online businesses and experience as a board member of such companies as eBay, Walmart and The New York Times Co. will be a great asset to us as we continue to rapidly grow our business.”
Lepore led Drugstore.com from 2004 until its successful sale to Walgreens in 2011. During her tenure, Lepore repositioned the company to focus on over-the-counter, beauty and vision business segments.
Prior to Drugstore.com, Lepore held leadership positions at Charles Schwab. Lepore currently serves on the board of eBay, and previously served on the boards of Wal-Mart Stores and The New York Times Co. She has been honored by Fortune magazine four times as one of the "50 Most Powerful Women in American Business" by the National Organization for Women at their Aiming High Conference, was named one of Information Week‘s Chiefs of the Year and was listed as one of the Ten Hottest CIOs by Future Banker magazine.
“Coupons.com is uniquely positioned as it leads the digital transformation of the couponing industry,” Lepore said. “With consumer adoption of digital coupons rapidly growing and more and more brands and retailers shifting an increasingly larger portion of their couponing budgets to digital, the industry is at a tipping point. I am excited to be part of the company at this time of inflection.”