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Cereal declines

BY Barbara White-Sax

Cereal sales are suffering as consumers resist rising prices and increasingly turn to other options, such as yogurt or frozen foods. The category also is taking a hit from an expanding menu of value-priced, on-the-go options offered by quick-serve restaurants.

Faced with higher costs of raw materials, manufacturers have been forced to pass the increases along to consumers, and it has hurt sales. Cereals with the healthiest profiles, such as granola, are one strong category segment.

 

 

The article above is part of the DSN Category Review Series. For the complete Cereal Sell-Through Report, including extensive charts, data and more analysis, click here.

 

 

 

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URAC extends specialty pharmacy accreditation to CoramRx

BY Allison Cerra

DENVER — CoramRx Specialty Pharmacy Services has received specialty pharmacy accreditation from URAC, the company announced.

CoramRx said URAC’s specialty pharmacy accreditation ensures that organizations meeting the rigors of accreditation uphold the highest standards in the industry and reinforces the best clinical and organizational practices for ensuring appropriate and safe medication use and optimal patient outcomes. CoramRx offers national distribution and local services through specialty pharmacy facilities, more than 85 infusion pharmacies and more than 65 ambulatory infusion suites across the United States.

"The growth of CoramRx’s customer base in the managed care and prescription benefit manager community led to the need to seek a second accreditation for the business," CoramRx director of operations Lori Jordon said. "What makes URAC unique is its focus on and standardization of the quality improvement process and ongoing reporting of performance metrics for organizations seeking accreditation."


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Mission Skincare featured as part of external analgesics offering

BY Michael Johnsen

LEBANON, Pa. — Showing up here on CVS shelves is Mission Maximum Strength Muscle Rub touting its "athlete-engineered, arnica enriched" formulation. NBA all-star Steve Nash and tennis legend Serena Williams are teased out on the packaging as endorsers, but those aren’t the only professional athletes under the Mission umbrella. Alonzo Mourning, Billie Jean King, Dwight Howard, Dwayne Wade and Mia Hamm are some of the other more recognizable athlete icons touting Mission products.

 

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