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CDC finds 9-out-of-10 U.S. adults consume too much sodium

BY Allison Cerra

ATLANTA Americans’ sodium intake is at a record high, with less than 10% of adults making a conscious effort to limit their consumption, according to a report by the Centers for Disease Control and Prevention.

"Sodium Intake in Adults – United States, 2005-2006," which was published on Thursday in the CDC’s Morbidity and Mortality Weekly Report, underscored the amount of sodium the average American consumes each day and which foods contain the highest levels of sodium. 

According to the report, U.S. adults consume an average of 3,466 mg of sodium per day, more than twice the current recommended limit for most Americans. Grains provide 36.9% of this total, followed by dishes containing meat, poultry and fish (27.9%).  These two categories combined accounted for almost two-thirds of the daily sodium intake for Americans. An estimated 77% of dietary sodium, the report noted, comes from processed and restaurant foods. Many of these foods, such as breads and cookies, may not even taste salty.

The 2005 Dietary Guidelines for Americans recommended that people consume less than 2,300 mg of sodium per day.

 

"Sodium has become so pervasive in our food supply that it’s difficult for the vast majority of Americans to stay within recommended limits," said Janelle Peralez Gunn, public health analyst with the CDC’s Division for Heart Disease and Stroke Prevention and lead author of the report. "Public health professionals, together with food manufacturers, retailers and healthcare providers, must take action now to help support people’s efforts to reduce their sodium consumption."

 

 

For more information about sodium and blood pressure, visit CDC.gov/salt.

 

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Kashi TLC expands line

BY Allison Cerra

LA JOLLA, Calif. Kashi TLC has added a new fruit and grain bar to its line.

Made with Kashi’s signature blend of rolled seven whole grains chewy granola, the new Kashi TLC cranberry walnut fruit and grain bars combine real, soft fruit and hearty nuts layered on top of granola to provide a nutritious treat with a delicious sweet and tangy flavor combination.

With 4g of fiber, 4g of protein and 3g of fat per serving, these nourishing bars are convenient to enjoy at home, work or on-the-go. Additionally, free of highly refined sweeteners and artificial ingredients, they naturally satisfy any sweet tooth.

The bars now are available at grocers nationwide for a suggested retail price of $3.99 per box.

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P&G’s Pampers brand celebrates dad

BY Allison Cerra

NEW YORK Pampers teamed up with Super Bowl quarterback Drew Brees for a Father’s Day celebration this past weekend at Yankee Stadium.

As part of its Pampers with Dry Max weekend-long celebration of dads everywhere, the diaper brand also hosted a “Daddy Play Date” in New York on June 17, where celebrity dads and local dads alike were honored for their active roles with Diaper Duty and cheering on their “VIBs,” or very important babies.

The events were in line with the launch of Pampers Cruisers with Dry Max, designed for babies on the move that need the driest diapers ever.

“More dads are taking an active role in parenting, which includes diaper duty, among other meaningful bonding activities. Pampers with Dry Max is high-performance gear, and I am always looking for that high performance, whether it’s on the field or off, especially now that we have two children in diapers come fall,” Brees said.

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