CDC, Brickfish launch ‘The Flu Ends With U’
SAN DIEGO The Centers for Disease Control and Prevention have signed with Brickfish to launch a social awareness program around the importance of getting the flu vaccine for the 2010-2011 flu season, Brickfish announced Tuesday.
The program, “The Flu Ends With U,” asks consumers for their help in creating public service announcements to assist in getting the word out via online and social media.
“We were thrilled to partner with the CDC to help them harness the power of social media for the greater good and to drive awareness of the flu vaccine,” stated Nichole Goodyear, CEO of Brickfish. “By utilizing the Brickfish platform, the CDC will be able to track in real time the depth and breadth of the awareness they are spreading.”
The CDC’s “The Flu Ends With U” social awareness program ends Dec. 20. For complete details, visit Brickfish.com/Lifestyles/TheFluEndsWithU.
MyGlucoHealth teams up with Nokia
SAN DIEGO The developer of a wireless mobile application designed to help manage diabetes announced that its program, which is downloaded every 29 seconds worldwide, is teaming up with a mobile phone manufacturer.
Entra Health Systems said its MyGlucoHealth app is teaming up with Nokia to market the wireless diabetes management technology. The app works with a real-time online data collection network to securely upload and manage blood glucose readings using a mobile phone, Entra Health Systems said. The app directly communicates with the MyGlucoHealth wireless blood glucose meter to upload readings using integrated Bluetooth technology.
"We believe better diabetes care begins by building an informed, connected care team around every patient and closely integrating a patient’s testing data with their day-to-day management," said John Hendel, chairman and founder of Entra Health Systems. "Our goal is to offer technology that fits the lives and lifestyles of patients from all levels of society. With [more than] 5 billion mobile phones on this earth, we have a natural tool to connect patients with personalized online resources for diabetes management. Whether they have smart phones or simple-feature phones, they can benefit from a connected care solution to help better manage their disease."
The MyGlucoHealth mobile app is available for free through Ovi Store at Store.ovi.com for Nokia smart phones and feature phones. The MyGlucoHealth wireless meter and strips are available from MyGlucoHealthStore.com and other major outlets worldwide.
Voxiva, PositiveID develop mobile diabetes management solution
WASHINGTON Two companies announced the integration of their respective programs to develop an end-to-end wireless diabetes management solution.
PositiveID and Voxiva said Monday that they would combine PositiveID’s wireless iGlucose system with Voxiva’s Care4Life diabetes management program, allowing diabetics to use mobile technology to capture glucose readings, receive instant feedback on results, monitor weight, cholesterol and other biomarkers, and have tailored education content based on their results delivered directly to their mobile phones. A personal health record also can be reviewed online and participants can use the solution to decide what data should be shared with their circle of care.
"Combining a mobile glucometer with content delivered through a mobile phone offers a simple, convenient and engaging way to improve diabetes management for millions of Americans," said Justin Sims, Voxiva’s CEO.
PositiveID’s iGlucose system simplifies diabetes management by automatically creating blood glucose logs and trend reports, while Voxiva’s Care4Life solution is a personalized, interactive mobile health service that uses text messaging, e-mail and a personalized Web portal to coach users on the steps they need to take to manage their diabetes, set and track progress toward their treatment goals and build a comprehensive record or diary that they can share with their physicians.
The companies will showcase together at the mHealth Summit in Washington, D.C., this week.