Catamaran launches new specialty pharmacy brand
LISLE, Ill. — A pharmacy benefit manager has launched a new specialty pharmacy offering.
Catamaran announced Monday the introduction of BriovaRx, which it said would mark "the beginning of a new day in the specialty sector, delivering personalized, holistic care to patients with complex and chronic conditions to improve health outcomes."
The company said BriovaRx would be the fifth-largest specialty pharmacy in the country and would have the skill and scale to effectively manage costs for health plans and other payers challenged by escalating specialty drug prices and increased utilization. According to the company, specialty plan spending is estimated to grow from 2010’s 18% of total pharmacy costs to 43% by 2020.
"Patients diagnosed with complex medical conditions often face insurmountable challenges to managing their conditions — financially, emotionally and physically," Catamaran chairman and CEO Mark Thierer said. "In contrast to an industry that’s focused solely on the drug, BriovaRx focuses not he patient, ensuring they receive on-on-one support and a personalized plan that addresses all conditions — not just the underlying chronic illness — to help them lead healthy, vibrant lives."
Formerly known as SXC Health Solutions, Catamaran has operated in specialty for more than 15 years, and the new brand replaces the former specialty pharmacy offering, Medfusion/Ascend.
"Since 11 of the 16 most-utilized drugs in the nation are classified as specialty, BriovaRx addresses a growing need in our communities to better manage complex conditions like hepatitis C, cancer, Crohn’s disease, HIV, multiple sclerosis and others," Catamaran SVP pharmacy operations Albert Thigpen said. "BriovaRx provides a support system for the patient and coordinates the efforts of providers and payers to streamline delivery and administration of treatment to ensure a more positive experience for every patient and more time for physicians to focus on care."
Hair restoration expert Dr. Robert Leonard develops hair care line
CRANSTON, R.I. — Chief surgeon and founder of Leonard Hair Transplant Associates Dr. Robert Leonard, who is also a national spokesman for Rogaine and the hair loss expert for Johnson & Johnson, has announced the launch of Copper Chemist, a hair care product line formulated to harness the regenerative properties of copper peptides, the naturally occurring small protein fragments known to increase hair growth.
“Many of today’s hair care products use harsh detergents that actually damage our hair,” Leonard stated. “Copper Chemist replaces these detergents with naturally occurring extracts, including copper peptides, to promote healthy, strong and radiant hair.”
In addition to copper peptides, other ingredients in Copper Chemist shampoo include the antioxidant green tea, as well as red algae extract. Wheat and silk proteins in Copper Chemist conditioner strengthen hair, while alpha hydroxy acids from natural sugarcane and fruit extracts provide healthy shine and easy manageability.
“Copper Chemist is not intended solely for people with thinning hair; it’s recommended for anyone who wants healthier-looking hair,” Leonard stated. “Just as we take vitamins to give our body a boost, we should use hair care products designed to give our hair a boost.”
Copper Chemist is free of sulfates, phthalates and parabens. It’s a unisex product featuring a rosemary mint fragrance and has an introductory price of $17 per bottle. It is currently available online at HairDr.com.
Peapod rolls out ‘virtual grocery store’ concept
CHICAGO — An online grocery delivery service is launching "virtual grocery stores" at commuter rail stations across the country.
Peapod.com, owned by the U.S. subsidiary of Dutch supermarket operator Royal Ahold, announced it would launch more than 100 of the virtual grocery stores at commuter rail stations in Boston, New York, Philadelphia, Washington, Chicago, New Jersey and Connecticut. Commuters in the markets Peapod serves spend an hour in transit to and from work each day, according to Census data.
The "stores" consist of billboards that allow commuters with iPhones, iPads and Android phones to scan a QR code, download an app and start shopping by scanning bar codes on the products. Peapod has made deals with Barilla, Coca-Cola, Kimberly Clark, Proctor & Gamble and Reckitt Benckiser as part of the new initiative.
The initiative is a larger rollout of virtual grocery stores that Peapod has gradually unveiled at commuter and rapid transit rail stations in places like Chicago and Philadelphia.
"Getting your groceries on the way home from work just got a whole new meaning," Peapod COO Mike Brennan said. "With schedules that are more demanding than ever and people spending 200-plus hours a year in transit, our hope is that consumers will take advantage of our virtual stores and mobile app while they’re on the go and enjoy the time saved when they’re at home."