HEALTH

CastMedic Designs wins inventor competition on syndicated ‘Steve Harvey Show’

BY Michael Johnsen

GAINESVILLE, Va. — CastMedic Designs was awarded $20,000 as the winner of the "Steve’s Top Inventor" competition on the nationally syndicated "Steve Harvey Show," the company announced last week. 

The award-winning invention, chosen by Steve Harvey’s live studio audience, was designer fashion accessories for medical boots. Almost 4 million people in the U.S. will have surgery or sustain an injury and end up wearing a medical boot this year, noted company founder Christina Daves. "This first of its kind product is revolutionizing the medical industry by showing consumers that adding fashion to function when placed in bulky, unattractive medical devices brings a positive experience to the healing process," she noted.  

Earlier this year, Daves was recognized as one of the Top 200 Leading Moms in Business by StartupNation.com, the company stated. 

Prior to the airing of the competition, Daves appeared on "NBC Washington Mid-Day with Barbara Harrison." To view that segment, click here

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GSK donates $250,000 to American National Red Cross, pledges more support to Sandy victims

BY Michael Johnsen

PHILADELPHIA &,dash; GlaxoSmithKline on Friday donated $250,000 to the American National Red Cross to help victims of Hurricane Sandy. The company also is contributing $80,000 through the British Red Cross for relief efforts in the wider Caribbean region — specifically Haiti, Cuba, Jamaica and the Dominican Republic — where Sandy initially made landfall.

"Our hearts go out to those who have experienced loss due to the storm," stated Deirdre Connelly, president of North America Pharmaceuticals. "We hope our support will help relief workers respond to their most pressing needs."

GSK is working to support directly its U.S. employees who have been seriously affected by the storm. 

GSK is also matching dollar-for-dollar all employee contributions to the Red Cross and other relief organizations in the U.S. 

The company is currently working through the process for an additional donation to support relief efforts in New Jersey.

 

 

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Survey: Allergy sufferers at the workplace seek relief on the go

BY Michael Johnsen

MENTOR, Ohio — A recent WorkPlace Media survey of working consumers found that 3-out-of-4 workers impacted by allergies purchase an allergy-relieving product when symptoms appear, because the normal pattern when allergy symptoms strike is to keep working versus going home sick. 

While most (65%) do not miss any full days of work during the year due to allergies, 35% miss at least 1-3 days. This could be due to a number of reasons: no paid sick leave; preferring to save paid leave for other illnesses, vacation or other personal time; or too much work to do, for example. As a result, marketers promoting allergy-related brands have the opportunity to fill the worker’s need to keep going despite allergies. 

More than half (56%) even maintain a supply of allergy remedies on hand at work. 

Many allergy sufferers rely on a convenience purchase for allergy medication — 83% regularly/occasionally pick up allergy medication on the way to or from work, and 46% regularly/occasionally leave work to make a purchase.

According to the survey, tissues were the most common allergy products kept at work (80%), followed by OTC medications (76%) and analgesics (46%). 

The survey, conducted in August, fielded mostly women workers (89%). Sample size was 545.

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