BEAUTY CARE

British celebrity hair stylist Lee Stafford brings hair care collection to U.S.

BY Antoinette Alexander

NEW YORK — British celebrity hair stylist Lee Stafford has brought his line of hair care products to the United States. The collection, which is housed in signature bright pink packaging, now is available at Duane Reade locations throughout New York City and at Ulta locations nationwide.


From shampoos and styling products to hair growth treatments, Stafford and developers have spent years crafting the line referred to as The Pink Range. With names such as Messed Up and Ruff As You Like It, each product is an example of Stafford’s signature edgy style. Driven by innovation, Stafford’s products, including their newly launched argan oil products and the Hair Growth range, are at the front line of development.

Stafford originally developed The Pink Range to satisfy his need for a cohesive line that could produce desired results on his own clients. He uses each of the products in his own salon as his stamp of approval, and strives to bring his specialty salon care into women’s at-home routine.

The National Hairdressers Federation named Stafford as the U.K.’s Most Influential Hairdresser of 2010. With a roster of numerous celebrities including The Rolling Stones, Avril Lavigne, Dido and many more, Stafford is well known across the U.K. as a stylist, product creator, editorial spokesperson and hair care educator.

Priced from $7.99 to $14.99, the line offers something for every hair type, from bleach blonde to dark, beachy waves to poker straight hair. Launched in 2001, the hair care collection is available in 28 countries across the globe.

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Bill Rancic to serve as Rogaine’s first-ever ‘Growth Coach’

BY Antoinette Alexander

MORRIS PLAINS, N.J. — Rogaine has tapped Bill Rancic, an American entrepreneur, motivational speaker and star of the reality show "Giuliana & Bill," to serve as the brand’s first-ever "Growth Coach."

In this new role, Rancic, who first came on to the national scene when he was hired by Donald Trump as the winner of the first season of "The Apprentice," will share his personal story to help empower men to take control of their hair loss and build confidence. Specifically, he will share his own Rogaine success story and offer advice through Facebook, Twitter, an upcoming contest and various other online channels. Rancic also will be featured in Rogaine advertorials and print advertising in men’s publications.

"Bill’s perseverance in business and his personal life, coupled with his confidence and intelligence, makes him the perfect role model for men who might be reluctant to try a hair growth product like Rogaine,” stated Hugh Dineen, VP marketing for Johnson & Johnson Consumer Cos. "We are confident that creating an official ‘Growth Coach’ with Bill will give men the tools they need to take the next step in growing their game."

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Coty introduces new Nautica Aqua Rush for him

BY Antoinette Alexander

NEW YORK — Coty has announced the May launch of its new Nautica Aqua Rush fragrance for men.

“Nautica Aqua Rush evokes the energy of an adventurous lifestyle,” said Steve Mormoris, SVP of Coty Beauty global marketing. “This exhilarating new Nautica fragrance celebrates the strength and masculinity of the active man and, ultimately, the epic power of the ocean.”

The energetic scent opens with brisk top notes of sea breeze accord and yuzu splash with a twist of spicy-sweet coriander. The fragrance’s heart uncovers notes of watermint, clary sage absolute and violet leaves. The scent is anchored by masculine notes of amberwood, water musks and teak wood.

Nautica Aqua Rush is housed in a bottle that echoes the curve of a swiftly moving sailboat or cresting wave.

The fragrance is priced at $49 (50 ml) and $65 (100 ml). The
all-over body spray is priced at $10 (4 oz.).

The new Aqua Rush is available at Macy’s department stores and other retailers nationwide.

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