HEALTH

Boiron launches Children’s Chestal Cold & Cough

BY Michael Johnsen

NEWTON SQUARE, Pa. — Boiron on Thursday introduced a new pediatric cough-cold item to its lineup — Children’s Chestal Cold & Cough, a multi-symptom formula. The new syrup targets such symptoms of the common cold as nasal and chest congestion, cough, runny or stuffy nose, sneezing and minor sore throat. It provides parents with an option that works naturally with their little one’s bodies for children ages 3 years and older after manufacturers of antihistamines and decongestants relabeled their products for children 4 years of age and older. 

Like Boiron’s other Chestal formula, this latest addition works to improve the productivity of all types of common coughs. The syrup coats and soothes little throats, and the blend of homeopathic medicines loosens chest congestion, thereby making common coughs more productive for a speedier recovery. This formula also targets a cough with thick phlegm associated with nasal congestion.

Additionally, Children’s Chestal Cold & Cough does not cause drowsiness or interact with other medications. 

The most popular member of the Chestal all-star lineup is Children’s Chestal 4.2 fl oz., Boiron reported. According to Boiron, over the 52-week period ending July 14, this SKU grew more than twice as much (14.5%) than the cough, cold and flu products category at the largest drug retailer (7.1%). 

 

 

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Nelsons introduces vasoconstrictor-free hemorrhoid cream

BY Michael Johnsen

NORTH ANDOVER, Mass. — Nelsons on Thursday introduced Homeopathic H+Care Hemorrhoid Cream, a new hemorrhoid cream that provides relief from hemorrhoid pain, itching and burning without the use of vasoconstrictors. Vasoconstrictors can negatively affect other health issues like high blood pressure.

"There are literally millions of American’s who suffer from hemorrhoids while managing high blood pressure," stated Katrina Eichenfeldt, Nelsons senior brand manager. "With no vasoconstrictors, H+care is an effective option for hemorrhoid relief," she said. "H+care also is free of steroids and anesthetics, ingredients that can sometimes exacerbate hemorrhoids symptoms and increase discomfort."

H+care Hemorrhoid Cream (suggested retail price $9.99) and H+care Hemorrhoid Wipes with Witch Hazel for pain relief (a package of 54 for $9.99) are now available at Walgreens stores nationwide, the company stated.

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GelStat finalizes deal for CBD Life Sciences, prepares to support GelStat Migraine relaunch and diet aid intro

BY Michael Johnsen

PALM CITY, Fla. — GelStat Corp. on Wednesday announced that it has closed the acquisition of CBD Life Sciences.

Concurrent with the closing of the transaction, Larry Gershman has been appointed as CEO and chairman. Gerald Kieft, the company’s prior CEO, will assume the position of CFO and be appointed to the board. 

"While we have made progress over the past few months, I’m looking forward to shifting into growth mode," Gershman said. "GelStat’s capital structure and existing products combined with CBD’s additional products and proven marketing strategies creates an ideal platform to build a leading nutraceutical company."

As part of this acquisition, the initial marketing efforts will be focused on the relaunch of GelStat Migraine (a patented homeopathic migraine pain reliever) and the initial launch of Chews 2 Lose (an all-natural appetite suppressant chewing gum).

"Over the past few months, the company has worked very closely with Mr. Gershman, and we are ready to execute our marketing strategy to drive revenue growth," Kieft said. "Furthermore, a significant amount of the work had already been completed, enabling a rapid start." 

Over the next 90 days, GelStat expects to design and develop a new e-commerce website, landing pages and email creative for the launches of GelStat Migraine and Chews 2 Lose. The company will then test a new direct response campaign before launching a full scale advertising campaign in support of both products. 

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