BEAUTY CARE

Bodycology rolls out body washes at Walgreens

BY Antoinette Alexander

DALLAS Advanced Beauty Systems is expanding its Bodycology brand portfolio with the launch of its new Bodycology Rich & Creamy body wash.

Beginning in March, bodycology is rolling out its newest collection of body washes nationwide at Walgreens.

The collection includes three formulas: Hydrating, nourishing and skin softening. The skin softening formula is infused with silk extracts and avocado oil, while aloe vera and vitamin E are used for the hydrating formula. Soy milk and shea butter are blended for nourishing.

The Rich & Creamy body washes retail for $4.99 each.

In other company news, the Dr. Teal’s brand is expanding with the March launch of the new Dr. Teal’s Peppermint foot soak.

The product combines the power of Dr. Teal’s popular epsom salt soaking solution with the soothing effects of peppermint for the ultimate relief of tired and achy feet. The epsom salt-based formula is infused with peppermint essential oil, menthol and baking soda to address and prevent foot odor.

Dr. Teal’s Peppermint foot soak is priced at $3.99 and is available at food, drug and mass-market retailers.

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Burt’s Bees natural toothpaste hits store shelves

BY Antoinette Alexander

NEW YORK Natural personal care company Burt’s Bees has introduced a line of Burt’s Bees natural toothpaste.

The line now is on the shelves in major retailers including CVS, Walgreens, Target and Walmart. The toothpastes, which have a suggested retail price of $4.99 each, are available with or without fluoride and fall into three different platforms:

  • Adult multicare formulas: Multiple benefits to naturally care for teeth and gums and a peppermint flavor
  • Adult whitening formulas: Added whitening power to naturally brighten teeth in two weeks and a peppermint flavor
  • Kids’ formula: Natural berry and orange flavors and colors.

The toothpastes are SLS-free and do not contain artificial colors, flavors, preservatives or sweeteners. According to the company, they are the first and only natural toothpaste line of products to be certified by the Natural Products Association.

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Clean & Clear shows off Finishes Collection at Gen Art event

BY Antoinette Alexander

NEW YORK Clean & Clear, a skin care brand by Johnson & Johnson Consumer Products, has unveiled its new Finishes Collection and kicked off a designer dress competition with arts and entertainment organization Gen Art.

At the Gen Art Fashion Alumni Celebration on March 16 the brand set up a “Skincare Station” where guests could receive a personalized skin care consultation and take home a gift bag filled with Clean & Clear Finishes.

The new Finishes line is designed to give teens the perfect finish to their daily skin care regimen. Designed specifically for young skin, the oil-free line of cleansers and a pore perfecting moisturizer is infused with skin-perfecting minerals.

All teens who visit discover.genart.org, which will also serve as a social networking community, will have the opportunity to weigh-in on their favorite entries and become “best friends” with the designer. A panel of judges, which includes members from Gen Art, Clean & Clear and Seventeen magazine, will review the top users and will choose a winner based on originality, style, relevance and overall creation. The winner prom dress will be put into production and will be showcased in June at grand finale event in New York. The winning designer will receive $5,000 courtesy of Clean & Clear.

In addition, teens who visit Seventeen.com/StartToFinish can enter a sweepstakes for a chance to win the dress from the designer competition.

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