BEAUTY CARE

Bio-Oil continues to enjoy sales boost

BY Antoinette Alexander

NEW YORK — One of the more well-known skin care oils found at mass hails from South Africa. Bio-Oil is infused with the PurCellin Oil and is formulated to help improve the appearance of scars, stretch marks anduneven skin tone. According to IRI, sales of Bio-Oil rose nearly 8% to $20.9 million for the 52 weeks ended Aug. 11 at U.S. multi-outlets.

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Sunscreen Bands to drive reapplication

BY Antoinette Alexander

HUNT VALLEY, Md. — Even the most savvy sunscreen user can forget to reapply sunscreen when having fun in the sun. However, remembering to reapply is even easier with the licensed sunscreen bands from JADS International. JADS partnered with Marvel, Lifeguard, Alloy Entertainment and Save the Ta-tas to design fashionable bands that appeal to kids and adults alike. Sunscreen Bands’ patented color-changing technology detects the level of UVA and UVB rays based onthe SPF level of an individual’s sunscreen. From dark purple, the bandsturn light purple as a reminder to reapply sunscreen.

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Nivea’s iconic tin inspires new packaging

BY Antoinette Alexander

NEW YORK — Over the past century, women have come to recognize the famous Nivea crème tin. Now, the iconic tin has taken on a new form and served as the inspiration for the redesigned packaging across all of theNivea products. During a recent press event in New York City featuring celebrity stylist Phillip Bloch, the skin care brand celebrated the new “design language,” which is designed to help unify the look and feel of Nivea — making it more prominent and easily recognizable at shelf. With the new packaging, the brand is also offering 25% more product in the bottle for the same price.

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