BEAUTY CARE

‘Biggest Loser’ coach and Oral-B team to promote dental health

BY Antoinette Alexander

CINCINNATI Procter & Gamble’s Oral-B brand has teamed up with health and wellness coach Jillian Michaels from NBC’s television show “The Biggest Loser” to encourage Americans to improve their oral health.

“When I encourage people to lead a healthier lifestyle, I remind them that it’s not just about weight loss or one area of your health‹it?s about whole body wellness. All of our systems are connected and the health of one area may impact another, including the health of your mouth,” stated Michaels. “For example, switch from a regular manual toothbrush to a power toothbrush such as Vitality Precision Clean. It reduces up to twice as much plaque and leaves your teeth feeling clean and smooth everyday. Plus, I love knowing that I?m keeping my mouth healthy in between dental visits.”

Through the Web site, www.smoothcleanfeeling.com, Michaels is offering information and encouraging consumers to switch from a manual to a rechargeable power toothbrush.

Tips offered by Michaels include:

• Choosing water instead of acidic sodas or sports drinks and opt for sugar-free gum or mints when possible.

• Select toothpastes that provide oral health benefits or a toothbrush that notifies you when to switch quadrants of your mouth.

• Consider a power brush such as the Oral-B Vitality Precision Clean that, according to the company, reduces up to two times more plaque than a regular manual toothbrush.

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S.Dupont RDH says:
May-03-2011 11:11 am

I agree that an electric toothbrush can be very helpful. I would also like to suggest that an Oral Irrigation device is helpful for people who don't like to floss. To learn more please visit: http://www.theoralhealthcoach.com/choosing-a-water-pik/

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BEAUTY CARE

Alberto-Culver obtains Noxema line from P&G

BY Antoinette Alexander

MELROSE PLACE, Ill. Alberto-Culver has completed its acquisition of the worldwide rights and trademarks to the Noxzema skin care brand from Procter & Gamble.

The transaction includes the existing business in the United States, Canada and portions of Latin America. P&G will continue to operate its existing Noxzema shave care, antiperspirant/deodorant, body wash and body soap business in portions of Western Europe.

Alberto-Culver’s portfolio of beauty products includes TRESemme, Alberto V05, Nexxus and St. Ives.

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Physicians Formula buys back common stock, evaluates price per share

BY Antoinette Alexander

AZUSA, Calif. Physicians Formula’s board authorized in September the repurchase up to $10 million of the company’s outstanding common stock.

The company had approximately 14,096,227 shares of common stock outstanding as of Aug. 8. In connection with the repurchase program, the company also announced that it has adopted a written trading plan under Rule 10b5-1 under the Securities Exchange Act of 1934, to facilitate the repurchase of shares of common stock under the repurchase program.

In addition, the beauty company has entered into an amendment to its existing senior credit agreement with Union Bank of California, N.A. to permit borrowings under the revolving credit facility to fund the repurchase program.

“Our board believes that at the current stock price, our stock is undervalued based on many criteria, including the long-term growth prospects for the company, and that the repurchase program is an effective means to increase shareholder value,” stated Ingrid Jackel, chief executive officer of Physicians Formula. “Our board also believes that we are well positioned to increase long-term shareholder value by growing our business through product innovation and differentiation, and by providing strong support for existing and new products through creative promotional activities.”

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