HEALTH

Big Y, pharmacy school open consultation and wellness center

BY Antoinette Alexander

SPRINGFIELD, Mass. Big Y Foods and Western New England College School of Pharmacy have teamed up to develop a faculty pharmacist-run, patient-centered consultation and wellness center inside the Big Y World Class Market here.

The facility is the first one to be located in a supermarket. Patients will be able to make an appointment with a pharmacist who will work with the individual and his or her physician to optimize that individual’s care. The grand opening event took place on Sept. 10.

The goal: to decrease visits to the emergency room and the number of hospital re-admissions by collaborating with physicians on patient care. Free services offered at the new consultation and wellness center include education and training programs, blood-glucose evaluations, individualized patient care plans and medication review. Kam Capoccia, clinical associate professor at the Western New England College School of Pharmacy, will supervise the center.

"There are changes taking place within the practice of pharmacy that make opportunities such as this more beneficial than ever to patient care," stated Evan Robinson, dean of the Western New England College School of Pharmacy. "To accomplish something like this, it was imperative to find a collaborate who shared our belief in the pharmacist-as-educator model, and to that end, we are thrilled to be working with Big Y."

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RC2’s The First Years brand inks deal with Natus Medical

BY Allison Cerra

OAK BROOK, Ill. A brand made by RC2 has inked a product licensing agreement with a leading provider of healthcare products used for the screening, detection, treatment, monitoring and tracking of common medical ailments in newborn care.

As part of the deal, Natus Medical will manufacture and distribute a line of The First Years brand’s GumDrop pacifiers, accessories and other related items. The First Years’ GumDrop product line is slated to debut at retail in early 2011.

GumDrop pacifiers are available in two sizes, newborn (0 to 3 months) and infant, and come in playful green, blue, orange, pink and purple colors. In addition to pacifiers, The First Years’ GumDrop line will include pacifier clips and cases.

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Rexam’s Pill Timer seeks to improve medication adherence

BY Alaric DeArment

PERRYSBURG, Ohio Rexam is marketing a programmable pill timer that fits on its prescription vials that was developed under a partnership with Med Time Technology.

 

The two companies announced Tuesday the introduction of the Pill Timer, which uses software that can be programmed with audio and visual alerts to help people properly take their prescription medications. The Detroit-based Henry Ford Health System is one of the first healthcare organizations to adopt the product.

 

 

“The use of the Pill Timer will enable Henry Ford to help chronically ill patients manage their medication more effectively,” Henry Ford director of pharmacy Steve Duda said. “It’s an important breakthrough for our patients.”

 

 

Every year, poor medication management is estimated to cost the U.S. economy $300 billion and claim 300,000 lives, Rexam said.

 

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