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Big Y launches mobile app powered by AisleBuyer

BY Allison Cerra

SPRINGFIELD, Mass. — A regional supermarket chain is looking to enhance its customers’ shopping experience with the introduction of a new mobile application.

Big Y said that its mobile app — powered by mobile commerce platform provider AisleBuyer’s mShop, which allows shoppers to scan barcodes to view and compare product and nutrition information, access customer reviews and receive personalized coupons and offers — is designed to deliver enhanced customer service and engagement.

Available for iPhone and Android devices, the app offers the following capabilities:

  • Compile shopping lists;

  • Access a digital store locator that features hours, directions and contact information;

  • View localized digital circulars, which provide current sale information and targeted coupons based on the nearest store location;

  • View product details and reviews;

  • Mobile self-checkout, from anywhere in a store; and

  • Digital receipts.

“Big Y has always focused on creating the best possible customer experience for shoppers,” Big Y director of advertising John Schnepp said. “The development of our mobile application brings a new level of service and convenience to our customers by leveraging devices they already take wherever they go. With the Big Y application, we can provide a more personalized experience to every customer that walks into our stores.”

Added AisleBuyer CEO Andrew Paradise, “In the competitive grocery market, Big Y has always been renowned for its commitment to service. By enabling customers to shop using the mobile devices they love, Big Y is delivering best-in-class customer service.”

Big Y currently operates 61 stores throughout Connecticut and Massachusetts.

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Sam’s Club salutes military members with new membership offering

BY Allison Cerra

BENTONVILLE, Ark. — Members of the military can enjoy savings at Sam’s Club with the introduction of a new membership offering.

The retailer said that when military personnel — including those active or retired, their spouses and civilian military employees — join or renew as an advantage member or advantage plus member, the company will provide them with a $15 Sam’s Club gift card to each primary membership.

Proof of military identification is required and the offer cannot be combined with any other membership offers, Sam’s Club noted.

"We’re proud of the opportunity to give back to Veterans since they have given so much to us," Sam’s Club SVP membership Mike Turner said. "As we strive to simplify the holiday season for members in every community we serve, Sam’s Club salutes our military veterans with easier access to quality products and amazing savings."

In related news, Sam’s Club once again is partnering with AMG Medical to give away free Hugo folding canes to military members at all Sam’s Club locations from Wednesday through Friday, while supplies last to both members and nonmembers. To receive this offer, however, proof of military identification is required, the company said.

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Energizing glow

BY Barbara White-Sax

ST. LOUIS — Energizer’s new flameless candles give consumers a new way to light their homes. Energizer’s Glas flameless candles have the warm glow and realistic flicker of a traditional candle, but offer safe, functional and efficient LED lighting. The flameless candles have four-hour timers and can be used throughout the house.


The Glas line complements Energizer’s Edge flameless candle line, which has a more contemporary silhouette. Edge candles also use long-lasting LEDs and include automatic timers. They can be turned on and off with the tap of a finger using Energizer’s intelligent touch feature.


Candles in the Edge line have a suggested retail price in the $27.99 to $29.99; candles in the Glas line have a suggested retail price of $19.99 to $21.99 range. Both lines are available in 4-in. and 6-in. heights.

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