BEAUTY CARE

BellaPierre Cosmetics introduces pressed mineral foundation

BY Antoinette Alexander

LOS ANGELES Mineral cosmetics company BellaPierre Cosmetics has expanded its product portfolio with new pressed mineral foundation. Previously, products were available only in loose form.

“BellaPierre’s pressed mineral cosmetics come with the benefits of our loose mineral powders, but in a convenient pressed compact,” stated company director David Oren. “They are made with natural ingredients and are paraben-free, promoting healthy, glowing skin.”

Additional products in the BellaPierre line include bronzers, blush and a range of pigment-free mediums that allow beauty shoppers to create customized lipstick, nail varnish, eyeliner, mascara, eye shadow hair and hair lighter colors.

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Laclede introduces Biotene anti-plaque toothpaste

BY Antoinette Alexander

RANCHO DOMINGUEZ, Calif. Laclede, the makers of Biotene for dry mouth, has introduced Biotene PBF Plaque-Biofilm dissolving Toothpaste.

Plaque is a biofilm created by bacteria to hide within. If not controlled, plaque can lead to hard to remove tartar, excessive bacterial growth, tooth decay, gum disease and bad breath.

Biotene PBF’s dissolves excessive plaque-biofilm, freshens breath longer and brings out the natural whiteness in teeth, according to the company. The toothpaste also contains Biotene’s LP3 salivary enzyme system to strengthen the natural antibacterial system found in saliva.

Biotene PBF Toothpaste, is sweetened with Xyitol to fight cavities and does not include any Sodium Lauryl Sulfate. Biotene PBF Toothpaste is for anyone with excessive tartar, dry mouth or oral irritations.

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Surya Brasil introduces organic hand sanitizer

BY Antoinette Alexander

NEW YORK Surya Brasil, a maker of organic and natural cosmetics, has introduced its new organic Moisturizing Hand Sanitizer.

The formula is made with plant ingredients from Brazil including aloe for its soothing and healing properties; Jua, a cleansing and refreshing fruit; and Acai, a moisturizer and antioxidant rich protein, omega-9 fatty acid and vitamin E.

The Moisturizing Hand Sanitizer is certified organic through Eco Cert and is cruelty-free. It promises to kill 99.99 percent of germs on hands and no rinsing is required. It does not contain mineral oil, parabens, petrochemicals, carbomer, synthetic fragrance or artificial coloring.

The pocket size tube has a suggested retail price of $4.99. The desktop bottle has a suggested retail price of $14.99. Twelve tube displays are available for merchandising in stores.

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