Banana Boat wants consumers to get ‘sun certified’
SHELTON, Conn. — Banana Boat has teamed up with The Skin Cancer Foundation to raise funds for skin cancer education initiatives through a new Facebook promotion.
The sun care brand said that every consumer that takes its "sun certification" quiz on Facebook.com/BananaBoatBrand will receive a "sun certified" badge to display on their own Facebook wall and trigger a $1 donation to support The Skin Cancer Foundation’s sun education initiatives, for a total donation of up to $101,000.
"With skin cancer as the leading type of cancer in the U.S., it’s become increasingly important that families know how to protect themselves from the sun," said Perry Robins, The Skin Cancer Foundation president. "We are proud to partner with Banana Boat in our ongoing efforts to raise awareness for this important issue."
Click here for more information about Banana Boat and its sun education efforts.
Super Rad in talks to develop Mr. Bubbles-branded bubble products, toys
LOS ANGELES — A new line of bubble products and toys sold under the Mr. Bubbles brand may soon make its way to retail.
Super Rad Industries announced that it is slated to manufacture and distribute a variety of products, including the original Mr. Bubbles in a bottle and the Mr. Bubbles figure bank, through a licensing deal that currently is being negotiated between the two companies. Super Rad also said that it is planning to develop a line of licensed Mr. Bubbles products that will feature some of the most well-known brands and characters.
"We are very interested in developing such an esteemed brand as Mr. Bubbles. It has such a rich history in the toy industry and is an all-time favorite," Super Rad CEO Christopher LeClerc said. "We are looking into moving the entire manufacturing operation to Los Angeles. Super Rad is proud that we will be able to produce a made in the USA product."
Unilever completes Alberto Culver acquisition
LONDON and ROTTERDAM, Netherlands — Unilever has completed its $3.7 billion acquisition of Alberto Culver after obtaining the necessary regulatory clearances to do so, the companies jointly confirmed on Tuesday.
With the acquisition, Unilever becomes the world’s leading company in hair conditioning, the second largest in shampoo and the third largest in styling. Alberto Culver generated annual sales in excess $1.6 billion in fiscal year 2010.
As previously reported by Drug Store News, Unilever will divest the Alberto VO5 brand in the United States from the Alberto Culver portfolio and the Rave brand from the Unilever portfolio.