Bainbridge & Knight target fitness conscious with new weight management product
NEW YORK — Bainbridge & Knight on Tuesday announced the GNC-exclusive launch of Lichi Elite Series, a weight management brand formulated for use by experienced body builders and competitive athletes.
“Backed by cutting-edge research, this is our most efficacious and advanced weight management product in the market," stated Mark Horowitz, VP sales and marketing at Bainbridge & Knight. "Our diet brand has been very well-received over the past year. With this powerful new formula and our brand equity, we are confident about successfully launching a new line extension of weight management products targeting the fitness enthusiasts."
The primary ingredients are the antioxidant-rich lychee berry, green tea extracts and SuperCitriMax Garcina fruit extract.
The new diet aid is available exclusively at the specialty retailer GNC through Dec. 31 and retails at a suggested price of $39.99.
Study: 2-in-5 Americans will be obese by 2030
WASHINGTON — Researchers from the Duke University Medical Center on Monday released a public health study finding that even maintaining the current prevalence of obesity in the United States would realize savings of almost $550 billion over the next two decades.
However, the forecasting study found that 42% of the U.S. population could be obese by 2030, suggesting the U.S. healthcare system could be burdened with 32 million more obese people within two decades. The study also forecasted an increase in the number of individuals with severe obesity (a body mass index greater than 40), with rates rising to 11% by 2030.
The study, based on data from the Behavioral Risk Factor Surveillance System and state-level data from the Bureau of Labor Statistics and other organizations, was published in the American Journal of Preventive Medicine on May 7.
H. D. Smith signs wholesale deal with PharmacyGPO
SPRINGFIELD, Ill. — Pharmaceutical wholesaler H. D. Smith will act as the exclusive supplier of various healthcare products for a buying group that serves independent pharmacies, the company said Monday.
H. D. Smith announced a deal with PharmacyGPO to supply prescription drugs, health-and-wellness products and durable medical equipment, saying it would help the buying group expand its presence in community pharmacies and long-term care facilities; PharmacyGPO’s membership has grown by 300% since its founding last June. Financial terms of the deal were not disclosed.
"Like PharmacyGPO, H. D. Smith is committed to providing outstanding service and delivering business advantages to the community-based pharmacies and healthcare facilities that are the backbone of our nation’s health system, so we feel privileged to partner with PharmacyGPO as its sole provider of pharmaceutical wholesale distribution and customer services," H. D. Smith chairman and CEO Dale Smith said. "Our companies have complementary missions and long-term growth tracks, and we look forward to working alongside PharmacyGPO to help its members impact positively patient care operating profitable businesses."