Awareness, economy propel VMS
There is really no one factor driving sales of supplements today; there are a lot of factors. Consumer awareness and positive perception is on an upward trajectory, thanks in part to a number of published studies establishing the health benefit and need for supplements like vitamin D. The recession also has fostered consumer gravitation toward more self-care solutions.
The article above is part of the DSN Category Review Series. For the complete Supplements Mid-Year Report, including extensive charts, data and more analysis, click here.
Americans have low sun care ‘eye-Q’
According to a recent American Eye-Q survey issued earlier this month, only 32% of Americans understand that the summer sun can do as much damage on the eyes as it does to unprotected skin. Exposure to small amounts of ultraviolet radiation over a period of many years increases the chance of developing cataracts, macular degeneration and eye cancer.
The article above is part of the DSN Category Review Series. For the complete Eye Care Mid-Year Report, including extensive charts, data and more analysis, click here.
Walmart supports summer services for kids
WASHINGTON — Walmart announced that it has launched a $25 million giving campaign aimed at filling the gaps created when schools close for the summer through its charitable arm, the Walmart Foundation.
Funding to more than 350 local nonprofit organizations will help expand nutrition, learning and employment services for elementary, middle and high school students throughout the 2011 summer months, the company reported.
Walmart said it would address the achievement gap between higher- and lower-income youth by focusing on three key areas:
Providing eight million meals to more than 85,000 school-age children in lower-income or inner-city areas by donating $7.8 million in funding to the YMCA of the USA, National Recreation and Park Association and community organizations in Atlanta; Birmingham, Ala.; Portland, Ore.; San Jose, Calif.; and other urban and rural communities;
Helping 20,000 kids access summer learning programs through a $11.5 million grant to the National Summer Learning Association to support programs in Baltimore, Boston, Chicago, Detroit, Indianapolis, Los Angeles, New York, Sacramento, San Diego and Washington, D.C.; and
Providing summer jobs to more than 5,000 inner-city youth in Chicago, Detroit, Los Angeles, New York and Washington, D.C. with the help of a $5 million grant.
Walmart’s EVP corporate affairs, Leslie Dach stressed the company’s commitment to children this summer. "Kids should have every opportunity to grow into successful adults, and we’re doing our part to make sure that’s the case this summer," Dach said. "From helping thousands of kids stay active and learn to supporting summer job programs and providing nutritious meals, we’re committed to making a difference."