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Avanti Press debuts new cards in time for summer

BY Allison Cerra

DETROIT — Avanti Press recently launched 28 new greeting card designs at the 2012 National Stationery Show in New York.

Combining its Avanti photographic humor brand with its illustrated companion, A*Press, the new cards "satisfy a wide spectrum of sending needs," Avanti’s VP business development Marc Trobman said. Avanti Press has rolled out 18 fun-flavored cards celebrating the "grills, thrills and spills of summer," while nine new cards debuted under the A*Press brand for the birthday, anniversary and support categories.

"After five years in the market, the A*Press brand has evolved into the perfect complement to the Avanti brand," Trobman said. "It has playful verses that hit home quickly, connecting instantly with the sender, and delighting the receiver. Together, A*Press and Avanti satisfy a wide spectrum of sending needs. Both have their own unique voices but share similar styles of funny, relevant verses, making them easy to shop and even easier to buy. Providing branded humor with multiple looks allows Avanti to be the go-to solution for revitalizing the card department."

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Reports: Insurers shifting greater share of specialty drug costs to patients

BY Alaric DeArment

NEW YORK — Some health insurers are requiring patients to pay larger sums for specialty drugs, according to published reports.

The Los Angeles Times reported that such health insurers as Aetna, Anthem Blue Cross were shifting patients to new plans that required patients to pay more for drugs to treat such conditions as HIV. The article quoted spokesmen for health insurers as saying that they were moving expensive specialty drugs from co-pay tiers to cost-sharing tiers, in many cases responding to employers’ concerns about rising costs.

The story noted that about 57 million Americans use specialty drugs, which, according to IMS Health, account for 1% of drug use but 17% of drug spending by insurers.


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L.MICHAELS says:
Jun-09-2012 01:24 pm

Higher copays is why manufacturers issue copay assistance cards.

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Navarro Discount Pharmacy adds liquor store to exisiting location

BY Antoinette Alexander

MIAMI — Navarro Discount Pharmacy, a Hispanic-owned pharmacy chain and an MBF Healthcare portfolio company, has announced the addition of a liquor store operation adjacent to an existing store in Miami Beach.

The 900-sq.-ft. liquor store, located adjacent to the store at 18500 Collins Ave. in Sunny Isles, has a separate entrance and is stocked with Navarro’s collection of domestic and imported wines and liquors.


“Adding the liquor store in Sunny Isles was a unique opportunity that we decided to take advantage of,” stated Cristy Leon-Rivero, VP marketing. “It is also another way for us to continue to serve our customers and offer the (discount) value proposition they are accustomed to at Navarro”.

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