Anti-aging slips with prestige shift
Sales of facial anti-aging skin care products at mass have been on the down slope. According to SymphonyIRI Group, sales of facial anti-aging products slipped 4.2% during the 12 weeks ended Jan. 22 at food, drug and mass (excluding Walmart).
The decline could be due to more shoppers buying prestige skin care as the economy sees some improvement. Karen Grant, VP and senior global industry analyst at NPD Group, stated that, “from the stellar increases in prestige skin care to the continued gains in makeup, to the double-digit rebound of fragrance, prestige beauty is experiencing a time of unprecedented growth.”
The article above is part of the DSN Category Review Series. For the complete Anti-Aging Sell-Through Report, including extensive charts, data and more analysis, click here.
ReportersNotebook — Beauty Care, 3/12/12
SUPPLIER NEWS — Salon Grafix has launched its new Healthy Hair Nutrition product line, which consists of a conditioning cleanser and intensive hair repair masque.
According to the company, what makes Healthy Hair Nutrition unique is that it primarily uses botanical ingredients, such as Camellia sinensis (green tea) leaf extract, which tones and protects the scalp, and Geranium maculatum (Geranium leaf extract), which helps to repair dry, damaged hair, as well as restore balance to oily hair.
The new Salon Grafix Healthy Hair Nutrition conditioning cleanser and Healthy Hair Nutrition Intensive Hair Repair Masque retail for $6.99 each.
Skin care brand RoC is introducing a new product line called RoC Multi Correxion Nourish Stress Repair, which includes a night cream and eye cream. The products are designed to reverse the look of stress-related aging through the use of Activrestore, an exclusive technology infused with an anti-aging peptide complex. The new products are available at retail beginning in March and have a suggested retail price of $24.99 each.
Freeman Beauty has acquired Eclos, a skin care line infused with plant stem cells that stimulate skin’s own stem cells to enhance a more youthful look, and C. Booth, a collection of skin care and bath products. Both lines were developed and grown by the team at Delicious Brands. Freeman Beauty will integrate these brands into its family of beauty products.
Whitening, sensitivity products fuel oral care
Toothpastes that promise to deliver value-added benefits, such as whitening teeth or battling tooth sensitivity, are helping to brighten sales.
According to SymphonyIRI Group, sales of toothpaste increased about 5% for the 52 weeks ended Jan. 22 at food, drug and mass (excluding Walmart). Among the biggest gainers: Crest 3D White and Sensodyne ProNamel.
Looking to further grow sales and bolster market share, manufacturers continue to churn out toothpastes that promise to deliver even greater results.
Procter & Gamble’s Crest brand, for example, has expanded its Crest 3D White portfolio with the new Crest 3D White Glamorous White toothpaste and Crest 3D White Intensive Professional Effects Whitestrips. The new Crest 3D White Glamorous White toothpaste, which is available at retail beginning in March, uses a shine technology that promises to noticeably brighten a smile after just one brushing. It also removes up to 90% of surface stains in five days.
During Colgate-Palmolive’s fourth- quarter earnings call in late January, company executives expressed pleasure with the success of its Colgate Optic White toothpaste. Colgate has now developed a new variant, Optic White Cool Mild Mint.
To build on the success of its Colgate Sensitive Pro-Relief — which, according to Colgate, has been 65% incremental to the sensitive business — the company has now developed the new Colgate Sensitive Pro-Relief Enamel Repair, which repairs vulnerable parts of sensitive teeth and provides long-lasting relief.
The article above is part of the DSN Category Review Series. For the complete Oral Care Buy-In Report, including extensive charts, data and more analysis, click here.