HEALTH

Ankle Roll Guard launches product to prevent ankle sprains

BY Michael Johnsen

 
 
MERIDIAN, Idaho — Ankle Roll Guard on Friday announced the launch of the Armor1 Ankle Roll Guard, a new patented support that prevents ankle sprains by cushioning the ankle from an inversion or "roll." Unlike a brace, it fits securely around the outside of any shoe type and allows the user to retain ankle mobility and comfort, while still offering protection against sprains. 
 
With customers in physical therapy, podiatry and various sports such as basketball, volleyball, lacrosse and running, the Ankle Roll Guard is a game changer in the ankle sprain prevention/ankle brace market, the company stated. Suggested retail price is $37.50.
 
Based on customer feedback and clinical testing, the new design features a light-weight, durable EVA rubber material and silicone that grips to a shoe and a left/right option for optimal fit, protection and placement of cushion under ankle ligaments. The product fits all shoe sizes and types. 
 
The Armor1 Ankle Roll Guard provides ankle stability and protection for users with chronic lateral ankle instability, the company noted, and clinical testing using a motion analysis system showed inversion protection and better range of motion versus a brace or tape. 
 

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Only one-in-three wellness plan participants actively engage on a weekly basis

BY Michael Johnsen

DALLAS — Americans with wellness plans said that while most like their plans, just 36% are engaged in the plan on a weekly basis throughout the entire year, according to a HealthMine survey of 806 consumers released Thursday. 
 
The survey found that 38% of surveyed Americans who have a sponsored healthcare plan also have a sponsored wellness plan and 35% of respondents said they were in a wellness plan that included both lifestyle management and disease management tools. 
 
Overall respondents felt that a wellness plan helped them manage health, but are unsure if it helped to lower or improve healthcare costs. While 70% of respondents said that their wellness plan helped them manage their health, just 38% said it helped them manage healthcare costs. In addition, 71% of respondents said that they were in the program to care for their health as a primary incentive.
 
Many wellness plans are initiated with monitoring devices but less than half (45%) of wellness plans automatically update data from tracking devices. This is despite the fact that 70% of respondents said that their wellness plans were based on completing exercise-related activities.
 
"In healthcare delivery today, more than ever, employers and payers must engage their members with health information that is personally relevant, clinically focused and automatically available anytime, anywhere," said Bryce Williams, HealthMine CEO. "Clinical data tied to lifestyle management gives consumers real measurements to see if they are making progress. That creates sustainable engagement, which delivers real healthcare cost savings."
 
The HealthMine survey was fielded by Survey Sampling International from Dec. 29 to 31, 2014.
 
 

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NuGo Nutrition acquires Gnu Foods FiberLove bar portfolio

BY Michael Johnsen

PITTSBURGH — NuGo Nutrition on Thursday acquired Gnu Foods FiberLove bars. As the newest member of the NuGo portfolio, the fiber bars will have the same exact recipe as FiberLove bars, but with a new name to emphasize their taste: NuGo Fiber d'Lish.
 
Fiber d'Lish holds a unique position in the nutrition bar market, as an all-natural, high-fiber bar with a proprietary blend of soluble and insoluble fiber, and an extensive range of soft-baked flavors.
 
"There are NuGo bars to match virtually every healthy lifestyle. Knowing the benefits of diets rich in fiber – like reduced risk of heart disease and diabetes, and improved digestive health – we really wanted to offer our customers a superior and tasty, on-the-go fiber option," said David Levine, CEO of NuGo Nutrition. "After searching for the best fiber bar recipe, we realized it had already existed with FiberLove bars. Bringing the bars into the NuGo family as NuGo Fiber d'Lish matches our commitment to excellence, and further strengthens the NuGo brand."
 
"The mission at Gnu Foods has always been to redefine the fiber experience by giving people an enjoyable and easy way to get the daily fiber they need," said Andrew Brooks, CEO of Gnu Foods. "NuGo's extensive retail distribution and broader product portfolio will help spread delicious, healthy fiber to a wider audience of active consumers."
 
Fiber d'Lish will be NuGo Nutrition's first un-coated (non-enrobed) bar for consumers seeking a high-fiber treat. Soft-baked in ten fruity, nutty, and dessert-like flavors, the Fiber d'Lish bar recipe has received accolades for taste, nutritional value and efficacy, NuGo reported.
 
The unique mix of six grains and seeds in Fiber d'Lish bars, combined with the added benefit of prebiotic inulin, provides a combination of soluble and insoluble fiber not found in other bars. All Fiber d'Lish bars provide 12 grams of fiber (48% daily value) in 130 to 160 calories, and use non-GMO project verified ingredients.
 
The Fiber d'Lish line of bars also features nine vegan flavors, and all bars are certified Kosher by the Orthodox Union.
 

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