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American Greetings offers new card line with added toy sock puppet

BY Jason Owen

CLEVELAND  — American Greetings has announced a new line of children’s birthday cards: The Lost Socks. This new line of cards not only provides a beloved child with a thoughtful and funny greeting, but also gives them a cute and loveable sock puppet as an added birthday gift.

“We know that consumers love to find new and exciting ways to make a child feel really special on their birthdays," said Carol Miller, executive director of new product concepts at American Greetings. "Each Lost Socks card is just bursting with personality and cheer; kids will totally become smitten with their new sock puppet friend and play with them long after their birthdays are over.”

From the mysterious realm beyond the dryer, it’s The Lost Socks. Separated from their matching pair years ago, these ready-to-wear sock puppet cards roam the laundry room of life dedicated to spreading happiness and cheer. These adorable, pun-filled sock puppets are ready to be pulled from the card and played with for even more birthday fun. Designs includeArrrgyle the Pirate, Princess Slipperfoot and Paws the Dog, each with their own personality and backstory included on the card.

Consumers can find The Lost Socks at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores.

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Aegerion receives FDA approval for cholesterol drug, with strongest warning

BY Rebecca Haughey

CAMBRIDGE, Mass. — The Food and Drug Administration on Monday approved Aegerion Pharmaceuticals’ cholesterol drug, Juxtapid.

The drug — an alternative treatment for patients who have a genetic predisposition to high cholesterol — will carry a boxed warning, the strongest level of FDA warning. Juxtapid will be available only through a restricted program due to risk of liver damage.

Aegerion also will conduct a post-approval study to test the long-term safety and efficacy of Juxtapid, the company said. It plans to launch the drug in January.

 

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Winn-Dixie Foundation invests $1.5 million across 123 nonprofit organizations

BY Michael Johnsen

JACKSONVILLE, Fla. — The Winn-Dixie Foundation last week announced it is investing $1.5 million in neighborhoods across the Southeast through partnerships with 123 nonprofit organizations, providing a broad range of services.

“Winn Dixie is not only committed to serving our communities as a business and employer, but to do our part to make our communities stronger,” stated Mary Kellmanson, marketing SVP of Winn-Dixie Stores and president of the Winn-Dixie Foundation. “We are truly honored to be able to support so many organizations and the dedicated people within them. We are awed each year at the inspiring stories of courage and triumph shared by these organizations.”

By providing grants to programs that feed the hungry, assist women and children in need, help the sick, and address inequalities in education and health, the Winn-Dixie Foundation touches neighbors in five states across the Southeast.

Last year, the Winn-Dixie Foundation helped fund 112 programs benefiting people who need a helping hand, including neighborhoods in Alabama, Florida, Georgia, Louisiana and Mississippi.

 

 

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