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All brings Mighty Pacs to laundry care aisle

BY Allison Cerra

WILTON, Conn. — A small product is looking to change the laundry detergent category in a big way.

All announced the debut of its Mighty Pacs, which are premeasured doses of super concentrated detergent that help get out tough dirt and stains in a convenient, easy-to-use single dose pack. Sealed in a water-soluble film, All Mighty Pacs dissolve completely in hot and cold water to release the detergent with active All StainLifters.

“Consumers are always looking for solutions to simplify their lives and All Mighty Pacs help make doing laundry less of a chore,” said Michael Lyons, senior brand manager for All at Sun Products. “They deliver the same clean consumers love and expect from all and are as easy to use. Just place all mighty pacs to the drum of your washing machine, add clothes, and watch the stains come out.”

Available now, All Mighty Pacs are offered in a wide range of sizes, from a 10-count trial size to a 72-count package, as well as and two varieties: original and free clear.

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SunChips adds 6 Grain Medley snacks to lineup

BY Allison Cerra

PLANO, Texas — SunChips has expanded its portfolio to include a new line of snacks that are made with a combination of six grains.

New SunChips 6 Grain Medley snacks are inspired by real food flavors and made with such grains as corn, wheat, oats, brown rice, buckwheat and quinoa. The new line is available in parmesan and herb and creamy roasted garlic flavors.

"For many, snacking offers a welcome break from a busy day, and consumers are looking for snack options that fit into a balanced lifestyle," Frito-Lay North America VP marketing Tony Matta said. "Consumers today are looking for snacks that provide whole grains and fiber, and are made with all natural ingredients, while tasting great. New SunChips 6 Grain Medley multigrain snacks offer a delicious taste experience inspired by real foods, containing 100 percent whole grains and are made with all-natural ingredients — no artificial flavors, preservatives or MSG."

SunChips 6 Grain Medley multigrain snacks arrive on store shelves nationwide this month. They are available in 9-oz. bags for a suggested retail price of $3.99 each.

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Yoplait Greek adds coconut, cherry pomegranate flavors to lineup

BY Allison Cerra

MINNEAPOLIS — Yoplait Greek is helping consumers escape the "winter blues" with the debut of two new yogurt flavors.

The brand said its new coconut and cherry pomegranate flavors offer a "delicious tropical escape." Each flavor carries 110 calories and 8 g of protein per 4-oz. cup. What’s more, both flavors come in a 4-pack. The new items join the current lineup of flavors, includung strawberry, honey vanilla and blueberry.

Yoplait Greek is available nationwide for a suggested retail price of $2.99 per 4-pack.

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